diff --git a/includes/class-newspack-newsletters-layouts.php b/includes/class-newspack-newsletters-layouts.php
index b76190ad8..16485b8da 100644
--- a/includes/class-newspack-newsletters-layouts.php
+++ b/includes/class-newspack-newsletters-layouts.php
@@ -42,6 +42,7 @@ public static function instance() {
 	 */
 	public function __construct() {
 		add_action( 'init', [ __CLASS__, 'register_layout_cpt' ] );
+		add_action( 'init', [ __CLASS__, 'register_meta' ] );
 	}
 
 	/**
@@ -55,12 +56,51 @@ public static function register_layout_cpt() {
 		$cpt_args = [
 			'public'       => false,
 			'show_in_rest' => true,
-			'supports'     => [ 'editor', 'title' ],
+			'supports'     => [ 'editor', 'title', 'custom-fields' ],
 			'taxonomies'   => [],
 		];
 		\register_post_type( self::NEWSPACK_NEWSLETTERS_LAYOUT_CPT, $cpt_args );
 	}
 
+	/**
+	 * Register custom fields.
+	 */
+	public static function register_meta() {
+		\register_meta(
+			'post',
+			'font_header',
+			[
+				'object_subtype' => self::NEWSPACK_NEWSLETTERS_LAYOUT_CPT,
+				'show_in_rest'   => true,
+				'type'           => 'string',
+				'single'         => true,
+				'auth_callback'  => '__return_true',
+			]
+		);
+		\register_meta(
+			'post',
+			'font_body',
+			[
+				'object_subtype' => self::NEWSPACK_NEWSLETTERS_LAYOUT_CPT,
+				'show_in_rest'   => true,
+				'type'           => 'string',
+				'single'         => true,
+				'auth_callback'  => '__return_true',
+			]
+		);
+		\register_meta(
+			'post',
+			'background_color',
+			[
+				'object_subtype' => self::NEWSPACK_NEWSLETTERS_LAYOUT_CPT,
+				'show_in_rest'   => true,
+				'type'           => 'string',
+				'single'         => true,
+				'auth_callback'  => '__return_true',
+			]
+		);
+	}
+
 	/**
 	 * Token replacement for newsletter layouts.
 	 *
diff --git a/includes/class-newspack-newsletters.php b/includes/class-newspack-newsletters.php
index cbffa9cbe..6039fe917 100644
--- a/includes/class-newspack-newsletters.php
+++ b/includes/class-newspack-newsletters.php
@@ -429,8 +429,19 @@ public static function api_get_layouts() {
 				'posts_per_page' => -1,
 			)
 		);
+		$user_layouts  = array_map(
+			function ( $post ) {
+				$post->meta = [
+					'background_color' => get_post_meta( $post->ID, 'background_color', true ),
+					'font_body'        => get_post_meta( $post->ID, 'font_body', true ),
+					'font_header'      => get_post_meta( $post->ID, 'font_header', true ),
+				];
+				return $post;
+			},
+			$layouts_query->get_posts()
+		);
 		$layouts       = array_merge(
-			$layouts_query->get_posts(),
+			$user_layouts,
 			Newspack_Newsletters_Layouts::get_default_layouts(),
 			apply_filters( 'newspack_newsletters_templates', [] )
 		);
diff --git a/src/components/init-modal/screens/layout-picker/SingleLayoutPreview.js b/src/components/init-modal/screens/layout-picker/SingleLayoutPreview.js
index efa53f106..f6126ab86 100644
--- a/src/components/init-modal/screens/layout-picker/SingleLayoutPreview.js
+++ b/src/components/init-modal/screens/layout-picker/SingleLayoutPreview.js
@@ -11,7 +11,6 @@ import { parse } from '@wordpress/blocks';
 import { useState, useMemo } from '@wordpress/element';
 import { Button, TextControl } from '@wordpress/components';
 import { ENTER, SPACE } from '@wordpress/keycodes';
-import { BlockPreview } from '@wordpress/block-editor';
 import { __ } from '@wordpress/i18n';
 
 /**
@@ -19,6 +18,7 @@ import { __ } from '@wordpress/i18n';
  */
 import { LAYOUT_CPT_SLUG } from '../../../../utils/consts';
 import { setPreventDeduplicationForPostsInserter } from '../../../../editor/blocks/posts-inserter/utils';
+import NewsletterPreview from '../../../newsletter-preview';
 
 const SingleLayoutPreview = ( {
 	isEditable,
@@ -29,6 +29,7 @@ const SingleLayoutPreview = ( {
 	ID,
 	post_title: title,
 	post_content: content,
+	meta,
 } ) => {
 	const handleDelete = () => {
 		// eslint-disable-next-line no-alert
@@ -75,7 +76,7 @@ const SingleLayoutPreview = ( {
 				aria-label={ title }
 			>
 				{ '' === content ? null : (
-					<BlockPreview blocks={ blockPreviewBlocks } viewportWidth={ 600 } />
+					<NewsletterPreview meta={ meta } blocks={ blockPreviewBlocks } viewportWidth={ 600 } />
 				) }
 			</div>
 			{ isEditable ? (
diff --git a/src/components/init-modal/screens/layout-picker/index.js b/src/components/init-modal/screens/layout-picker/index.js
index 2a8e06cad..f547e69b6 100644
--- a/src/components/init-modal/screens/layout-picker/index.js
+++ b/src/components/init-modal/screens/layout-picker/index.js
@@ -13,7 +13,6 @@ import { compose } from '@wordpress/compose';
 import { withSelect, withDispatch } from '@wordpress/data';
 import { Button, Spinner } from '@wordpress/components';
 import { __ } from '@wordpress/i18n';
-import { BlockPreview } from '@wordpress/block-editor';
 
 /**
  * Internal dependencies
@@ -22,6 +21,7 @@ import { BLANK_LAYOUT_ID } from '../../../../utils/consts';
 import { isUserDefinedLayout } from '../../../../utils';
 import { useLayoutsState } from '../../../../utils/hooks';
 import SingleLayoutPreview from './SingleLayoutPreview';
+import NewsletterPreview from '../../../newsletter-preview';
 
 const LAYOUTS_TABS = [
 	{
@@ -35,11 +35,17 @@ const LAYOUTS_TABS = [
 	},
 ];
 
-const LayoutPicker = ( { getBlocks, insertBlocks, replaceBlocks, savePost, setLayoutIdMeta } ) => {
+const LayoutPicker = ( {
+	getBlocks,
+	insertBlocks,
+	replaceBlocks,
+	savePost,
+	setNewsletterMeta,
+} ) => {
 	const { layouts, isFetchingLayouts, deleteLayoutPost } = useLayoutsState();
 
 	const insertLayout = layoutId => {
-		const { post_content: content } = find( layouts, { ID: layoutId } ) || {};
+		const { post_content: content, meta = {} } = find( layouts, { ID: layoutId } ) || {};
 		const blocksToInsert = content ? parse( content ) : [];
 		const existingBlocksIds = getBlocks().map( ( { clientId } ) => clientId );
 		if ( existingBlocksIds.length ) {
@@ -47,21 +53,25 @@ const LayoutPicker = ( { getBlocks, insertBlocks, replaceBlocks, savePost, setLa
 		} else {
 			insertBlocks( blocksToInsert );
 		}
-		setLayoutIdMeta( layoutId );
+		const metaPayload = {
+			template_id: layoutId,
+			...meta,
+		};
+		setNewsletterMeta( metaPayload );
 		setTimeout( savePost, 1 );
 	};
 
 	const [ selectedLayoutId, setSelectedLayoutId ] = useState( null );
-	const layoutBlocks = useMemo(() => {
+	const layoutPreviewProps = useMemo(() => {
 		const layout = selectedLayoutId && find( layouts, { ID: selectedLayoutId } );
-		return layout ? parse( layout.post_content ) : null;
+		return layout ? { blocks: parse( layout.post_content ), meta: layout.meta } : null;
 	}, [ selectedLayoutId, layouts.length ]);
 
-	const canRenderPreview = layoutBlocks && layoutBlocks.length > 0;
+	const canRenderPreview = layoutPreviewProps && layoutPreviewProps.blocks.length > 0;
 
 	const renderPreview = () =>
 		canRenderPreview ? (
-			<BlockPreview blocks={ layoutBlocks } viewportWidth={ 600 } />
+			<NewsletterPreview { ...layoutPreviewProps } viewportWidth={ 600 } />
 		) : (
 			<p>{ __( 'Select a layout to preview.', 'newspack-newsletters' ) }</p>
 		);
@@ -166,7 +176,7 @@ export default compose( [
 			savePost,
 			insertBlocks,
 			replaceBlocks,
-			setLayoutIdMeta: id => editPost( { meta: { template_id: id } } ),
+			setNewsletterMeta: meta => editPost( { meta } ),
 		};
 	} ),
 ] )( LayoutPicker );
diff --git a/src/components/newsletter-preview/index.js b/src/components/newsletter-preview/index.js
new file mode 100644
index 000000000..18cbb8f37
--- /dev/null
+++ b/src/components/newsletter-preview/index.js
@@ -0,0 +1,45 @@
+/**
+ * WordPress dependencies
+ */
+import { BlockPreview } from '@wordpress/block-editor';
+import { Fragment, useMemo } from '@wordpress/element';
+
+/**
+ * Internal dependencies
+ */
+import './style.scss';
+
+const NewsletterPreview = ( { meta = {}, ...props } ) => {
+	const ELEMENT_ID = useMemo( () => `preview-${ Math.round( Math.random() * 1000 ) }`, [] );
+
+	return (
+		<Fragment>
+			<style>{ `${
+				meta.font_body
+					? `
+#${ ELEMENT_ID } *:not( code ) {
+  font-family: ${ meta.font_body };
+}`
+					: ' '
+			}${
+				meta.font_header
+					? `
+#${ ELEMENT_ID } h1, #${ ELEMENT_ID } h2, #${ ELEMENT_ID } h3, #${ ELEMENT_ID } h4, #${ ELEMENT_ID } h5, #${ ELEMENT_ID } h6 {
+  font-family: ${ meta.font_header };
+}`
+					: ' '
+			}` }</style>
+			<div
+				id={ ELEMENT_ID }
+				className="newspack-newsletters__layout-preview"
+				style={ {
+					backgroundColor: meta.background_color,
+				} }
+			>
+				<BlockPreview { ...props } />
+			</div>
+		</Fragment>
+	);
+};
+
+export default NewsletterPreview;
diff --git a/src/components/newsletter-preview/style.scss b/src/components/newsletter-preview/style.scss
new file mode 100644
index 000000000..136fe2b68
--- /dev/null
+++ b/src/components/newsletter-preview/style.scss
@@ -0,0 +1,5 @@
+.newspack-newsletters__layout-preview {
+	width: 100%;
+	height: 100%;
+	position: absolute;
+}
diff --git a/src/newsletter-editor/layout/index.js b/src/newsletter-editor/layout/index.js
index 93b34e4e2..f0780a999 100644
--- a/src/newsletter-editor/layout/index.js
+++ b/src/newsletter-editor/layout/index.js
@@ -1,7 +1,7 @@
 /**
  * External dependencies
  */
-import { find } from 'lodash';
+import { isEqual, find } from 'lodash';
 
 /**
  * WordPress dependencies
@@ -9,7 +9,6 @@ import { find } from 'lodash';
 import { compose } from '@wordpress/compose';
 import { parse, serialize } from '@wordpress/blocks';
 import { __ } from '@wordpress/i18n';
-import { BlockPreview } from '@wordpress/block-editor';
 import { withDispatch, withSelect } from '@wordpress/data';
 import { Fragment, useState, useEffect, useMemo } from '@wordpress/element';
 import { Button, Modal, TextControl, Spinner } from '@wordpress/components';
@@ -22,22 +21,28 @@ import { LAYOUT_CPT_SLUG, NEWSLETTER_CPT_SLUG } from '../../utils/consts';
 import { isUserDefinedLayout } from '../../utils';
 import './style.scss';
 import { setPreventDeduplicationForPostsInserter } from '../../editor/blocks/posts-inserter/utils';
+import NewsletterPreview from '../../components/newsletter-preview';
 
 export default compose( [
 	withSelect( select => {
 		const { getEditedPostAttribute, isEditedPostEmpty, getCurrentPostId } = select( 'core/editor' );
 		const { getBlocks } = select( 'core/block-editor' );
 		const meta = getEditedPostAttribute( 'meta' );
-		const { template_id: layoutId } = meta;
+		const { template_id: layoutId, background_color, font_body, font_header } = meta;
 		return {
 			layoutId,
 			postTitle: getEditedPostAttribute( 'title' ),
 			postBlocks: getBlocks(),
 			isEditedPostEmpty: isEditedPostEmpty(),
 			currentPostId: getCurrentPostId(),
+			stylingMeta: {
+				background_color,
+				font_body,
+				font_header,
+			},
 		};
 	} ),
-	withDispatch( ( dispatch, { currentPostId } ) => {
+	withDispatch( ( dispatch, { currentPostId, stylingMeta } ) => {
 		const { replaceBlocks } = dispatch( 'core/block-editor' );
 		const { editPost } = dispatch( 'core/editor' );
 		const { saveEntityRecord } = dispatch( 'core' );
@@ -48,7 +53,7 @@ export default compose( [
 				editPost( { meta: { template_id: id } } );
 				saveEntityRecord( 'postType', NEWSLETTER_CPT_SLUG, {
 					id: currentPostId,
-					meta: { template_id: id },
+					meta: { template_id: id, ...stylingMeta },
 				} );
 			},
 			saveLayout: payload =>
@@ -67,6 +72,7 @@ export default compose( [
 		postBlocks,
 		postTitle,
 		isEditedPostEmpty,
+		stylingMeta,
 	} ) => {
 		const [ warningModalVisible, setWarningModalVisible ] = useState( false );
 		const { layouts, isFetchingLayouts } = useLayoutsState();
@@ -108,13 +114,15 @@ export default compose( [
 		};
 
 		const postContent = useMemo( () => serialize( postBlocks ), [ postBlocks ] );
-		const isPostContentSameAsLayout = postContent === usedLayout.post_content;
+		const isPostContentSameAsLayout =
+			postContent === usedLayout.post_content && isEqual( usedLayout.meta, stylingMeta );
 
 		const handleSaveAsLayout = () => {
 			setIsSavingLayout( true );
 			const updatePayload = {
 				title: newLayoutName,
 				content: postContent,
+				meta: stylingMeta,
 			};
 			saveLayout( updatePayload ).then( newLayout => {
 				setIsManageModalVisible( false );
@@ -130,8 +138,9 @@ export default compose( [
 			) {
 				setIsSavingLayout( true );
 				const updatePayload = {
-					content: postContent,
 					id: usedLayout.ID,
+					content: postContent,
+					meta: stylingMeta,
 				};
 				saveLayout( updatePayload ).then( handleLayoutUpdate );
 			}
@@ -150,7 +159,8 @@ export default compose( [
 					<div className="newspack-newsletters-layouts">
 						<div className="newspack-newsletters-layouts__item">
 							<div className="newspack-newsletters-layouts__item-preview">
-								<BlockPreview
+								<NewsletterPreview
+									meta={ usedLayout.meta }
 									blocks={ setPreventDeduplicationForPostsInserter( blockPreview ) }
 									viewportWidth={ 600 }
 								/>