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Erika Block edited this page Jan 6, 2014 · 5 revisions

Cross Selling

Allows markets to agree to list/sell other market's products

How does a market set this up?

Local Orbit Admins currently set this up by request. In the Market configuration section (Edit Market) there is a tab for cross selling and we can check off the selected markets. This can be done for a one way cross sell relationship (i.e. products from one market show up on another, but not vice versa). Or it can be mutual - which requires both (or all) market configurations to be checked off.

At some point this should be turned into a discoverability option - with new rules and attendant legal agreements, but for the initial rebuild the manual process works.

This will also become key to the vendor management product we're adding in 2014 - so some of this should be on the buyer/market side, some on the seller side. It's going to require more information than we currently have available, including how to segment the available cross-sell options. ...

Levels of cross selling

Chosen both at the market and seller level (currently it's only at the market level - but the new behavior should be both)

  • All in (all products and all deliveries)
  • Opt out (all products and all deliveries but sellers can choose not to participate)
    • Could be global defaults for new sellers and products
  • Opt in (no products or deliveries but sellers can choose to participate)

Add:

  • Curate/Invite/Approve for Markets (Market can choose which sellers allowed to cross sell.
  • Differentiate between market opt in and seller opt in

Seller can choose to lock out specific delivery times

Implementation thoughts

Each level only stores changes relative to the parent. So default setting is "same as parent", but any level can override the parent setting with an expicit yes or no.

Chain being Market -> Seller -> Product -> Delivery

Full chain being per cross sell market

Additional delivery charges

Probably by market

How will these get applied? Who will pay them?

  • right now they are charged to buyers - either as percentage of order or flat fee
  • future, should be either to buyers, market or seller - depending on who requests the delivery - and as we add third party delivery services

Diagram with cross-selling relationships - sellers, markets, institutions, delivery service providers: https://www.evernote.com/shard/s19/sh/2b4482b5-1465-4483-b77e-2c0d26b69a4b/d74f649bf6b289500957eb101510b1fa