diff --git a/setup.py b/setup.py
index db3a8db..60f422d 100755
--- a/setup.py
+++ b/setup.py
@@ -158,7 +158,7 @@ def run(self):
     ),
     package_dir = {"": "src"},
     python_requires = ">=3.4",
-    py_modules = ["pytest_dependency"],
+    py_modules = ["pytest_dependency", "pytest_dependency_hooks"],
     install_requires = ["setuptools", "pytest >= 3.7.0"],
     entry_points = {
         "pytest11": [
diff --git a/src/pytest_dependency.py b/src/pytest_dependency.py
index 43224ee..aa7c8ff 100644
--- a/src/pytest_dependency.py
+++ b/src/pytest_dependency.py
@@ -30,6 +30,8 @@ def addResult(self, rep):
     def isSuccess(self):
         return list(self.results.values()) == ['passed', 'passed', 'passed']
 
+    def hasFailure(self):
+        return any(outcome == 'failed' for outcome in self.results.values())
 
 class DependencyManager(object):
     """Dependency manager, stores the results of tests.
@@ -82,16 +84,23 @@ def checkDepend(self, depends, item):
         logger.debug("check dependencies of %s in %s scope ...",
                      item.name, self.scope)
         for i in depends:
+            has_failure = False
             if i in self.results:
                 if self.results[i].isSuccess():
                     logger.debug("... %s succeeded", i)
                     continue
                 else:
                     logger.debug("... %s has not succeeded", i)
+                    if self.results[i].hasFailure():
+                        has_failure = True
             else:
                 logger.debug("... %s is unknown", i)
                 if _ignore_unknown:
                     continue
+            if not has_failure and any(item.config.hook.pytest_dependency_override_skip(
+                    item=item, dependency=i, scope=self.scope)):
+                logger.info("NOT skipping %s because its dependency on %s", item.name, i)
+                continue
             logger.info("skip %s because it depends on %s", item.name, i)
             pytest.skip("%s depends on %s" % (item.name, i))
 
@@ -170,3 +179,10 @@ def pytest_runtest_setup(item):
             scope = marker.kwargs.get('scope', 'module')
             manager = DependencyManager.getManager(item, scope=scope)
             manager.checkDepend(depends, item)
+
+
+def pytest_addhooks(pluginmanager):
+    """This example assumes the hooks are grouped in the 'sample_hook' module."""
+    import pytest_dependency_hooks
+
+    pluginmanager.add_hookspecs(pytest_dependency_hooks)
diff --git a/src/pytest_dependency_hooks.py b/src/pytest_dependency_hooks.py
new file mode 100644
index 0000000..6afe810
--- /dev/null
+++ b/src/pytest_dependency_hooks.py
@@ -0,0 +1,9 @@
+import pytest
+
+def pytest_dependency_override_skip(item: pytest.Item, dependency: str, scope: str) -> bool:
+    """
+    Possibly override decision to skip a test item with a dependency.
+
+    If any implementation of this hook returns a true value `dependency`
+    being unknown or skipped will not cause `item` to be skipped.
+    """