From 174ff64eb459e503bcff9cee665515d4703d3c10 Mon Sep 17 00:00:00 2001 From: Lydia Xie Date: Wed, 22 Feb 2023 09:39:41 -0800 Subject: [PATCH] Follow up for email edits --- .../email_setup/import_your_email_list.md | 12 +++++++++--- .../email_setup/setting_up_ips_and_domains.md | 2 +- 2 files changed, 10 insertions(+), 4 deletions(-) diff --git a/_docs/_user_guide/onboarding_with_braze/email_setup/import_your_email_list.md b/_docs/_user_guide/onboarding_with_braze/email_setup/import_your_email_list.md index cd7504a0b64..0df11ef0314 100644 --- a/_docs/_user_guide/onboarding_with_braze/email_setup/import_your_email_list.md +++ b/_docs/_user_guide/onboarding_with_braze/email_setup/import_your_email_list.md @@ -12,20 +12,26 @@ channel: email An important step in setting yourself as a successful email sender is ensuring that you have a high-quality email list. Proper email list management can improve your deliverability and give you more accurate and clean campaign results. -## Validate your email lists +## Considerations before importing + +### Validate your email lists Before importing your email list into Braze, validate that your list includes only genuine email addresses. A high bounce rate can damage your email sender reputation. Email list cleaning services can do this for you by determining if the email address follows the correct syntax and has the physical properties of an email address, verifying the email domain, and connecting to the email server to authenticate if the email address exists there. -## Identify your engaged users +### Identify your engaged users In order to identify your most engaged users, first remove deeply lapsed users. It's a best practice to not email users who have not engaged with an email in over six months as this can damage your email sender reputation. When importing your email list, ensure you don't import users who have not opened an email from you in the last six months. In the long term, you should also consider implementing a [sunset policy][60]. -## Avoid suppression lists +### Avoid suppression lists If you are transitioning off an existing email provider, make certain that you do not import users from a suppression list. Suppression lists feature email addresses that have either unsubscribed, marked your emails as spam, or hard bounced. +## Methods for importing + +Once you have your email list prepared, there are several ways to import users into Braze, such as via the Braze REST API or CSV files. Read more at our dedicated [User Import]({{site.baseurl}}/user_guide/data_and_analytics/user_data_collection/user_import/) article. + [60]: {{site.baseurl}}/user_guide/message_building_by_channel/email/best_practices/sunset_policies/ diff --git a/_docs/_user_guide/onboarding_with_braze/email_setup/setting_up_ips_and_domains.md b/_docs/_user_guide/onboarding_with_braze/email_setup/setting_up_ips_and_domains.md index d79301fc531..e54da5b7655 100644 --- a/_docs/_user_guide/onboarding_with_braze/email_setup/setting_up_ips_and_domains.md +++ b/_docs/_user_guide/onboarding_with_braze/email_setup/setting_up_ips_and_domains.md @@ -20,7 +20,7 @@ Send the following information to your Braze representative: * Your chosen domains and subdomains * The approximate number of emails you'll be sending each month, which will help determine how many IPs you'll need -* Whether you'll be using IP pools and what those will be +* How you prefer to map your sending domains to your allocated IP ## Step 2: Braze configures information