diff --git a/crates/oxc_linter/src/rules.rs b/crates/oxc_linter/src/rules.rs
index 22224a641bc94..95ecc79aca949 100644
--- a/crates/oxc_linter/src/rules.rs
+++ b/crates/oxc_linter/src/rules.rs
@@ -152,6 +152,7 @@ mod jest {
     pub mod no_test_return_statement;
     pub mod prefer_called_with;
     pub mod prefer_equality_matcher;
+    pub mod prefer_strict_equal;
     pub mod prefer_todo;
     pub mod require_to_throw_message;
     pub mod valid_describe_callback;
@@ -448,6 +449,7 @@ oxc_macros::declare_all_lint_rules! {
     jest::no_test_return_statement,
     jest::prefer_called_with,
     jest::prefer_equality_matcher,
+    jest::prefer_strict_equal,
     jest::prefer_todo,
     jest::require_to_throw_message,
     jest::valid_describe_callback,
diff --git a/crates/oxc_linter/src/rules/jest/prefer_strict_equal.rs b/crates/oxc_linter/src/rules/jest/prefer_strict_equal.rs
new file mode 100644
index 0000000000000..db69e1a9ed7ee
--- /dev/null
+++ b/crates/oxc_linter/src/rules/jest/prefer_strict_equal.rs
@@ -0,0 +1,123 @@
+use crate::{
+    context::LintContext,
+    fixer::Fix,
+    rule::Rule,
+    utils::{collect_possible_jest_call_node, parse_expect_jest_fn_call, PossibleJestNode},
+};
+
+use oxc_ast::AstKind;
+use oxc_diagnostics::{
+    miette::{self, Diagnostic},
+    thiserror::Error,
+};
+use oxc_macros::declare_oxc_lint;
+use oxc_span::Span;
+
+#[derive(Debug, Error, Diagnostic)]
+#[error("eslint-plugin-jest(prefer-strict-equal): Suggest using `toStrictEqual()`.")]
+#[diagnostic(severity(warning), help("Use `toStrictEqual()` instead"))]
+struct UseToStrictEqual(#[label] Span);
+
+#[derive(Debug, Default, Clone)]
+pub struct PreferStrictEqual;
+
+declare_oxc_lint!(
+    /// ### What it does
+    ///
+    /// This rule triggers a warning if `toEqual()` is used to assert equality.
+    ///
+    /// ### Example
+    ///
+    /// ```javascript
+    /// // invalid
+    /// expect({ a: 'a', b: undefined }).toEqual({ a: 'a' });
+    ///
+    /// // valid
+    /// expect({ a: 'a', b: undefined }).toStrictEqual({ a: 'a' });
+    /// ```
+    ///
+    PreferStrictEqual,
+    style,
+);
+
+impl Rule for PreferStrictEqual {
+    fn run_once(&self, ctx: &LintContext) {
+        for possible_jest_node in &collect_possible_jest_call_node(ctx) {
+            Self::run(possible_jest_node, ctx);
+        }
+    }
+}
+
+impl PreferStrictEqual {
+    fn run<'a>(possible_jest_node: &PossibleJestNode<'a, '_>, ctx: &LintContext<'a>) {
+        let node = possible_jest_node.node;
+        let AstKind::CallExpression(call_expr) = node.kind() else {
+            return;
+        };
+        let Some(parse_jest_expect_fn_call) =
+            parse_expect_jest_fn_call(call_expr, possible_jest_node, ctx)
+        else {
+            return;
+        };
+        let Some(matcher) = parse_jest_expect_fn_call.matcher() else {
+            return;
+        };
+        let Some(matcher_name) = matcher.name() else {
+            return;
+        };
+
+        if matcher_name.eq("toEqual") {
+            ctx.diagnostic_with_fix(UseToStrictEqual(matcher.span), || {
+                let mut formatter = ctx.codegen();
+                formatter.print_str(
+                    matcher
+                        .span
+                        .source_text(ctx.source_text())
+                        .replace(matcher_name.to_string().as_str(), "toStrictEqual")
+                        .as_bytes(),
+                );
+                Fix::new(formatter.into_code(), matcher.span)
+            });
+        }
+    }
+}
+
+#[test]
+fn test() {
+    use crate::tester::Tester;
+
+    let pass = vec![
+        ("expect(something).toStrictEqual(somethingElse);", None),
+        ("a().toEqual('b')", None),
+        ("expect(a);", None),
+    ];
+
+    let fail = vec![
+        ("expect(something).toEqual(somethingElse);", None),
+        ("expect(something).toEqual(somethingElse,);", None),
+        ("expect(something)[\"toEqual\"](somethingElse);", None),
+    ];
+
+    let fix = vec![
+        (
+            "expect(something).toEqual(somethingElse);",
+            "expect(something).toStrictEqual(somethingElse);",
+            None,
+        ),
+        (
+            "expect(something).toEqual(somethingElse,);",
+            "expect(something).toStrictEqual(somethingElse,);",
+            None,
+        ),
+        (
+            "expect(something)[\"toEqual\"](somethingElse);",
+            "expect(something)[\"toStrictEqual\"](somethingElse);",
+            None,
+        ),
+    ];
+
+    Tester::new(PreferStrictEqual::NAME, pass, fail)
+        .with_jest_plugin(true)
+        .expect_fix(fix)
+        .test_and_snapshot();
+}
diff --git a/crates/oxc_linter/src/snapshots/prefer_strict_equal.snap b/crates/oxc_linter/src/snapshots/prefer_strict_equal.snap
new file mode 100644
index 0000000000000..633f2582935a4
--- /dev/null
+++ b/crates/oxc_linter/src/snapshots/prefer_strict_equal.snap
@@ -0,0 +1,25 @@
+---
+source: crates/oxc_linter/src/tester.rs
+assertion_line: 151
+expression: prefer_strict_equal
+---
+  ⚠ eslint-plugin-jest(prefer-strict-equal): Suggest using `toStrictEqual()`.
+   ╭─[prefer_strict_equal.tsx:1:19]
+ 1 │ expect(something).toEqual(somethingElse);
+   ·                   ───────
+   ╰────
+  help: Use `toStrictEqual()` instead
+
+  ⚠ eslint-plugin-jest(prefer-strict-equal): Suggest using `toStrictEqual()`.
+   ╭─[prefer_strict_equal.tsx:1:19]
+ 1 │ expect(something).toEqual(somethingElse,);
+   ·                   ───────
+   ╰────
+  help: Use `toStrictEqual()` instead
+
+  ⚠ eslint-plugin-jest(prefer-strict-equal): Suggest using `toStrictEqual()`.
+   ╭─[prefer_strict_equal.tsx:1:19]
+ 1 │ expect(something)["toEqual"](somethingElse);
+   ·                   ─────────
+   ╰────
+  help: Use `toStrictEqual()` instead