diff --git a/google-cloud-bigquery/pom.xml b/google-cloud-bigquery/pom.xml
index d4e319ef7f1b..904593474ef2 100644
--- a/google-cloud-bigquery/pom.xml
+++ b/google-cloud-bigquery/pom.xml
@@ -12,7 +12,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-bigquery</site.installationModule>
diff --git a/google-cloud-compute/pom.xml b/google-cloud-compute/pom.xml
index 57939009923e..17d92b40024f 100644
--- a/google-cloud-compute/pom.xml
+++ b/google-cloud-compute/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-compute</site.installationModule>
diff --git a/google-cloud-contrib/google-cloud-nio-examples/pom.xml b/google-cloud-contrib/google-cloud-nio-examples/pom.xml
index 537a4d04c03b..d567789a940b 100644
--- a/google-cloud-contrib/google-cloud-nio-examples/pom.xml
+++ b/google-cloud-contrib/google-cloud-nio-examples/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-contrib</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-nio-examples</site.installationModule>
diff --git a/google-cloud-contrib/google-cloud-nio/pom.xml b/google-cloud-contrib/google-cloud-nio/pom.xml
index c6ef26dd0318..35756cd4b053 100644
--- a/google-cloud-contrib/google-cloud-nio/pom.xml
+++ b/google-cloud-contrib/google-cloud-nio/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-contrib</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-nio</site.installationModule>
diff --git a/google-cloud-contrib/pom.xml b/google-cloud-contrib/pom.xml
index 260e97eeb301..7da50cbf5a61 100644
--- a/google-cloud-contrib/pom.xml
+++ b/google-cloud-contrib/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-contrib</site.installationModule>
diff --git a/google-cloud-core/pom.xml b/google-cloud-core/pom.xml
index 114ac01519b6..02380b1d546e 100644
--- a/google-cloud-core/pom.xml
+++ b/google-cloud-core/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-core</site.installationModule>
diff --git a/google-cloud-datastore/pom.xml b/google-cloud-datastore/pom.xml
index 54d48e59cbac..b31031b43d4c 100644
--- a/google-cloud-datastore/pom.xml
+++ b/google-cloud-datastore/pom.xml
@@ -12,7 +12,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-datastore</site.installationModule>
diff --git a/google-cloud-dns/pom.xml b/google-cloud-dns/pom.xml
index 3b8afc409a67..5bfdb205b849 100644
--- a/google-cloud-dns/pom.xml
+++ b/google-cloud-dns/pom.xml
@@ -13,7 +13,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-dns</site.installationModule>
diff --git a/google-cloud-errorreporting/pom.xml b/google-cloud-errorreporting/pom.xml
index 5a2db335ed9e..5d27a73058fe 100644
--- a/google-cloud-errorreporting/pom.xml
+++ b/google-cloud-errorreporting/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-errorreporting</site.installationModule>
diff --git a/google-cloud-examples/pom.xml b/google-cloud-examples/pom.xml
index d364fd90552c..1fd31055f906 100644
--- a/google-cloud-examples/pom.xml
+++ b/google-cloud-examples/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-examples</site.installationModule>
diff --git a/google-cloud-language/pom.xml b/google-cloud-language/pom.xml
index 8402ec240ce7..2825c22a41e9 100644
--- a/google-cloud-language/pom.xml
+++ b/google-cloud-language/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-language</site.installationModule>
diff --git a/google-cloud-logging/pom.xml b/google-cloud-logging/pom.xml
index 7c85be405708..5afeb7ddc386 100644
--- a/google-cloud-logging/pom.xml
+++ b/google-cloud-logging/pom.xml
@@ -12,7 +12,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-logging</site.installationModule>
diff --git a/google-cloud-monitoring/pom.xml b/google-cloud-monitoring/pom.xml
index 828e7fa24db1..2be9067080c4 100644
--- a/google-cloud-monitoring/pom.xml
+++ b/google-cloud-monitoring/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-monitoring</site.installationModule>
diff --git a/google-cloud-pubsub/pom.xml b/google-cloud-pubsub/pom.xml
index 188a111b054b..97bae6268097 100644
--- a/google-cloud-pubsub/pom.xml
+++ b/google-cloud-pubsub/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-pubsub</site.installationModule>
diff --git a/google-cloud-resourcemanager/pom.xml b/google-cloud-resourcemanager/pom.xml
index 9d6905d41373..ed12ecf1ef42 100644
--- a/google-cloud-resourcemanager/pom.xml
+++ b/google-cloud-resourcemanager/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-resourcemanager</site.installationModule>
diff --git a/google-cloud-spanner/pom.xml b/google-cloud-spanner/pom.xml
index 8a3fe24452de..5b2042290b76 100644
--- a/google-cloud-spanner/pom.xml
+++ b/google-cloud-spanner/pom.xml
@@ -30,7 +30,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-spanner</site.installationModule>
diff --git a/google-cloud-speech/pom.xml b/google-cloud-speech/pom.xml
index 53396626dc95..f29f6a31e24e 100644
--- a/google-cloud-speech/pom.xml
+++ b/google-cloud-speech/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-speech</site.installationModule>
diff --git a/google-cloud-storage/pom.xml b/google-cloud-storage/pom.xml
index 24899842c013..208727913722 100644
--- a/google-cloud-storage/pom.xml
+++ b/google-cloud-storage/pom.xml
@@ -12,7 +12,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-storage</site.installationModule>
diff --git a/google-cloud-trace/pom.xml b/google-cloud-trace/pom.xml
index e265e945545c..ed70448ba10f 100644
--- a/google-cloud-trace/pom.xml
+++ b/google-cloud-trace/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-trace</site.installationModule>
diff --git a/google-cloud-translate/pom.xml b/google-cloud-translate/pom.xml
index b9ef7addb7af..482b1bae03e5 100644
--- a/google-cloud-translate/pom.xml
+++ b/google-cloud-translate/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-translate</site.installationModule>
diff --git a/google-cloud-vision/pom.xml b/google-cloud-vision/pom.xml
index deb059585f75..a7eab66997c6 100644
--- a/google-cloud-vision/pom.xml
+++ b/google-cloud-vision/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-vision</site.installationModule>
diff --git a/google-cloud/pom.xml b/google-cloud/pom.xml
index 46be194f58f1..e5ac1a7ba2a5 100644
--- a/google-cloud/pom.xml
+++ b/google-cloud/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.9.3-alpha-SNAPSHOT</version>
+    <version>0.9.3-alpha</version>
   </parent>
   <dependencies>
     <dependency>
diff --git a/pom.xml b/pom.xml
index b2268be1b0d9..87b1ac8a8c7e 100644
--- a/pom.xml
+++ b/pom.xml
@@ -4,7 +4,7 @@
   <groupId>com.google.cloud</groupId>
   <artifactId>google-cloud-pom</artifactId>
   <packaging>pom</packaging>
-  <version>0.9.3-alpha-SNAPSHOT</version>
+  <version>0.9.3-alpha</version>
   <name>Google Cloud</name>
   <url>https://github.com/GoogleCloudPlatform/google-cloud-java</url>
   <description>
@@ -94,8 +94,8 @@
     <grpc.version>1.0.3</grpc.version>
     <gax.version>0.1.2</gax.version>
     <generatedProto.version>0.1.5</generatedProto.version>
-    <core.version>0.9.3-alpha-SNAPSHOT</core.version>
-    <beta.version>0.9.3-beta-SNAPSHOT</beta.version>
+    <core.version>0.9.3-alpha</core.version>
+    <beta.version>0.9.3-beta</beta.version>
     <storage.version>${beta.version}</storage.version>
     <site.installationModule>google-cloud</site.installationModule>
   </properties>