diff --git a/jupyterhub/templates/image-puller/_helper.yaml b/jupyterhub/templates/image-puller/_helper.yaml
index d768cf9408..26fdaabbda 100644
--- a/jupyterhub/templates/image-puller/_helper.yaml
+++ b/jupyterhub/templates/image-puller/_helper.yaml
@@ -30,6 +30,10 @@ spec:
         component: {{ .name }}
         release: {{ .top.Release.Name }}
         heritage: {{ .top.Release.Service }}
+  updateStrategy:
+    type: RollingUpdate
+    rollingUpdate:
+      maxUnavailable: 100%
   template:
     metadata:
       labels: