diff --git a/src/components/builder/index.ts b/src/components/builder/index.ts
index ae81440f..fcc6f22e 100644
--- a/src/components/builder/index.ts
+++ b/src/components/builder/index.ts
@@ -18,6 +18,7 @@ export {default as ReadOnly} from './readonly';
 export {default as ShowCharCount} from './show-char-count';
 export {default as PresentationConfig} from './presentation-config';
 export {default as ComponentSelect} from './component-select';
+export {default as RichText} from './rich-text';
 export {default as SimpleConditional} from './simple-conditional';
 export {default as Suffix} from './suffix';
 export {default as TemplatingHint} from './templating-hint';
diff --git a/src/components/builder/rich-text.stories.ts b/src/components/builder/rich-text.stories.ts
new file mode 100644
index 00000000..69d288af
--- /dev/null
+++ b/src/components/builder/rich-text.stories.ts
@@ -0,0 +1,31 @@
+import {Meta, StoryObj} from '@storybook/react';
+
+import {withFormik} from '@/sb-decorators';
+
+import RichText from './rich-text';
+
+export default {
+  title: 'Formio/Builder/RichText',
+  component: RichText,
+  decorators: [withFormik],
+  args: {
+    name: 'richText',
+    required: false,
+    supportsBackendTemplating: false,
+  },
+  parameters: {
+    controls: {hideNoControlsWarning: true},
+    modal: {noModal: true},
+    formik: {initialValues: {richText: ''}},
+  },
+} satisfies Meta<typeof RichText>;
+
+type Story = StoryObj<typeof RichText>;
+
+export const Default: Story = {};
+
+export const WithBackendTemplatingSupport: Story = {
+  args: {
+    supportsBackendTemplating: true,
+  },
+};
diff --git a/src/registry/content/rich-text.tsx b/src/components/builder/rich-text.tsx
similarity index 80%
rename from src/registry/content/rich-text.tsx
rename to src/components/builder/rich-text.tsx
index 89cd144f..d634f557 100644
--- a/src/registry/content/rich-text.tsx
+++ b/src/components/builder/rich-text.tsx
@@ -8,7 +8,8 @@
  */
 import {CKEditor} from '@ckeditor/ckeditor5-react';
 import ClassicEditor from '@open-formulieren/ckeditor5-build-classic';
-import {useField} from 'formik';
+import {AnyComponentSchema} from '@open-formulieren/types';
+import {useField, useFormikContext} from 'formik';
 import {useContext} from 'react';
 
 import {TemplatingHint} from '@/components/builder';
@@ -26,6 +27,7 @@ export type ColorOption = Required<
 export interface RichTextProps {
   name: string;
   required?: boolean;
+  supportsBackendTemplating?: boolean;
 }
 
 /**
@@ -35,11 +37,14 @@ export interface RichTextProps {
  * classic editor build, with some extra plugins enabled to match the features used/exposed
  * by Formio.js.
  */
-const RichText: React.FC<RichTextProps> = ({name, required}) => {
+const RichText: React.FC<RichTextProps> = ({name, required, supportsBackendTemplating = false}) => {
   const {richTextColors} = useContext(BuilderContext);
+  const {
+    values: {type},
+  } = useFormikContext<AnyComponentSchema>();
   const [props, , helpers] = useField<string>(name);
   return (
-    <Component type="content" field={name} required={required} className="offb-rich-text">
+    <Component type={type} field={name} required={required} className="offb-rich-text">
       <CKEditor
         editor={ClassicEditor}
         config={{
@@ -69,7 +74,7 @@ const RichText: React.FC<RichTextProps> = ({name, required}) => {
           helpers.setTouched(true);
         }}
       />
-      <Description text={<TemplatingHint />} />
+      {supportsBackendTemplating && <Description text={<TemplatingHint />} />}
     </Component>
   );
 };
diff --git a/src/registry/content/richText.scss b/src/components/builder/richText.scss
similarity index 100%
rename from src/registry/content/richText.scss
rename to src/components/builder/richText.scss
diff --git a/src/context.ts b/src/context.ts
index a4921afd..8748f503 100644
--- a/src/context.ts
+++ b/src/context.ts
@@ -3,8 +3,8 @@ import React from 'react';
 
 import {PrefillAttributeOption, PrefillPluginOption} from '@/components/builder/prefill/types';
 import {RegistrationAttributeOption} from '@/components/builder/registration/registration-attribute';
+import type {ColorOption} from '@/components/builder/rich-text';
 import {ValidatorOption} from '@/components/builder/validate/validator-select';
-import type {ColorOption} from '@/registry/content/rich-text';
 import {AuthPluginOption} from '@/registry/cosignV1/edit';
 import {AnyComponentSchema} from '@/types';
 
diff --git a/src/registry/content/edit.tsx b/src/registry/content/edit.tsx
index 4a16ed29..5d6a2c02 100644
--- a/src/registry/content/edit.tsx
+++ b/src/registry/content/edit.tsx
@@ -10,6 +10,7 @@ import {
   Hidden,
   Key,
   PresentationConfig,
+  RichText,
   SimpleConditional,
 } from '@/components/builder';
 import {Select, Tab, TabList, TabPanel, Tabs} from '@/components/formio';
@@ -17,7 +18,6 @@ import {BuilderContext} from '@/context';
 import {useErrorChecker} from '@/utils/errors';
 
 import {EditFormDefinition} from '../types';
-import RichText from './rich-text';
 
 /**
  * Form to configure a Formio 'content' type component.
@@ -191,7 +191,11 @@ const RichTextTranslations: React.FC = () => {
 
       {supportedLanguageCodes.map((code, index) => (
         <TabPanel key={code}>
-          <RichText name={`openForms.translations.${code}.html`} required={index === 0} />
+          <RichText
+            name={`openForms.translations.${code}.html`}
+            required={index === 0}
+            supportsBackendTemplating
+          />
         </TabPanel>
       ))}
     </Tabs>