diff --git a/README.md b/README.md
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--- a/README.md
+++ b/README.md
@@ -1,4 +1,8 @@
-# cooltools
+# cooltools: enabling high-resolution Hi-C analysis in Python
+
+
+<img src="https://github.com/open2c/cooltools/raw/main/docs/figs/cooltools-logo-futura.png" width=55%> 
+
 
 [![Pytest](https://github.com/open2c/cooltools/actions/workflows/pytest.yml/badge.svg)](https://github.com/open2c/cooltools/actions/workflows/pytest.yml)
 [![Documentation Status](https://readthedocs.org/projects/cooltools/badge/?version=latest)](https://cooltools.readthedocs.io/en/latest/?badge=latest)
diff --git a/docs/figs/cooltools-logo-futura.png b/docs/figs/cooltools-logo-futura.png
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