diff --git a/benchmarks/pom.xml b/benchmarks/pom.xml
index 2655400e95a..ffe440f0072 100644
--- a/benchmarks/pom.xml
+++ b/benchmarks/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin</groupId>
     <artifactId>zipkin-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <artifactId>benchmarks</artifactId>
diff --git a/pom.xml b/pom.xml
index 28a25bf2aaf..c9d66402844 100755
--- a/pom.xml
+++ b/pom.xml
@@ -19,7 +19,7 @@
 
   <groupId>io.zipkin</groupId>
   <artifactId>zipkin-parent</artifactId>
-  <version>3.0.4-SNAPSHOT</version>
+  <version>3.0.4</version>
   <packaging>pom</packaging>
 
   <modules>
@@ -144,7 +144,7 @@
     <url>https://github.com/openzipkin/zipkin</url>
     <connection>scm:git:https://github.com/openzipkin/zipkin.git</connection>
     <developerConnection>scm:git:https://github.com/openzipkin/zipkin.git</developerConnection>
-    <tag>HEAD</tag>
+    <tag>3.0.4</tag>
   </scm>
 
   <!-- Developer section is needed for Maven Central, but doesn't need to include each person -->
diff --git a/zipkin-collector/activemq/pom.xml b/zipkin-collector/activemq/pom.xml
index cff68886b09..e1d1a560193 100644
--- a/zipkin-collector/activemq/pom.xml
+++ b/zipkin-collector/activemq/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin.zipkin2</groupId>
     <artifactId>zipkin-collector-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <artifactId>zipkin-collector-activemq</artifactId>
diff --git a/zipkin-collector/core/pom.xml b/zipkin-collector/core/pom.xml
index 53aae30b809..42f28394db6 100644
--- a/zipkin-collector/core/pom.xml
+++ b/zipkin-collector/core/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin.zipkin2</groupId>
     <artifactId>zipkin-collector-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <artifactId>zipkin-collector</artifactId>
diff --git a/zipkin-collector/kafka/pom.xml b/zipkin-collector/kafka/pom.xml
index 29c6de45135..9468346704c 100644
--- a/zipkin-collector/kafka/pom.xml
+++ b/zipkin-collector/kafka/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin.zipkin2</groupId>
     <artifactId>zipkin-collector-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <artifactId>zipkin-collector-kafka</artifactId>
diff --git a/zipkin-collector/pom.xml b/zipkin-collector/pom.xml
index 82ece534735..d61a74b0cfc 100644
--- a/zipkin-collector/pom.xml
+++ b/zipkin-collector/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin</groupId>
     <artifactId>zipkin-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <groupId>io.zipkin.zipkin2</groupId>
diff --git a/zipkin-collector/rabbitmq/pom.xml b/zipkin-collector/rabbitmq/pom.xml
index d14ed7305f0..1b906dd5531 100644
--- a/zipkin-collector/rabbitmq/pom.xml
+++ b/zipkin-collector/rabbitmq/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin.zipkin2</groupId>
     <artifactId>zipkin-collector-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <artifactId>zipkin-collector-rabbitmq</artifactId>
diff --git a/zipkin-collector/scribe/pom.xml b/zipkin-collector/scribe/pom.xml
index 8ab24cbbea9..03d4a10b9d6 100644
--- a/zipkin-collector/scribe/pom.xml
+++ b/zipkin-collector/scribe/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin.zipkin2</groupId>
     <artifactId>zipkin-collector-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <artifactId>zipkin-collector-scribe</artifactId>
diff --git a/zipkin-junit5/pom.xml b/zipkin-junit5/pom.xml
index 90ede093d89..c5c7a176a24 100644
--- a/zipkin-junit5/pom.xml
+++ b/zipkin-junit5/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin</groupId>
     <artifactId>zipkin-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <groupId>io.zipkin.zipkin2</groupId>
diff --git a/zipkin-lens/pom.xml b/zipkin-lens/pom.xml
index e205b4b7b9c..03922fa75a1 100644
--- a/zipkin-lens/pom.xml
+++ b/zipkin-lens/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin</groupId>
     <artifactId>zipkin-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <artifactId>zipkin-lens</artifactId>
diff --git a/zipkin-server/pom.xml b/zipkin-server/pom.xml
index 96f05103884..976ef4e640e 100644
--- a/zipkin-server/pom.xml
+++ b/zipkin-server/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin</groupId>
     <artifactId>zipkin-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <artifactId>zipkin-server</artifactId>
diff --git a/zipkin-storage/cassandra/pom.xml b/zipkin-storage/cassandra/pom.xml
index b28ea310b22..9eeb14690a1 100644
--- a/zipkin-storage/cassandra/pom.xml
+++ b/zipkin-storage/cassandra/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin.zipkin2</groupId>
     <artifactId>zipkin-storage-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <artifactId>zipkin-storage-cassandra</artifactId>
diff --git a/zipkin-storage/elasticsearch/pom.xml b/zipkin-storage/elasticsearch/pom.xml
index 1e954a11fa2..28a1407cdb6 100644
--- a/zipkin-storage/elasticsearch/pom.xml
+++ b/zipkin-storage/elasticsearch/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin.zipkin2</groupId>
     <artifactId>zipkin-storage-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <artifactId>zipkin-storage-elasticsearch</artifactId>
diff --git a/zipkin-storage/mysql-v1/pom.xml b/zipkin-storage/mysql-v1/pom.xml
index 02c01818711..699dcce1eb2 100644
--- a/zipkin-storage/mysql-v1/pom.xml
+++ b/zipkin-storage/mysql-v1/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin.zipkin2</groupId>
     <artifactId>zipkin-storage-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <artifactId>zipkin-storage-mysql-v1</artifactId>
diff --git a/zipkin-storage/pom.xml b/zipkin-storage/pom.xml
index 6bd6c26dda9..d3ec55b6d34 100644
--- a/zipkin-storage/pom.xml
+++ b/zipkin-storage/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin</groupId>
     <artifactId>zipkin-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <groupId>io.zipkin.zipkin2</groupId>
diff --git a/zipkin-tests/pom.xml b/zipkin-tests/pom.xml
index 35701096360..3b5512302d6 100644
--- a/zipkin-tests/pom.xml
+++ b/zipkin-tests/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin</groupId>
     <artifactId>zipkin-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <groupId>io.zipkin.zipkin2</groupId>
diff --git a/zipkin/pom.xml b/zipkin/pom.xml
index f2e40e46db8..9c759977e74 100644
--- a/zipkin/pom.xml
+++ b/zipkin/pom.xml
@@ -20,7 +20,7 @@
   <parent>
     <groupId>io.zipkin</groupId>
     <artifactId>zipkin-parent</artifactId>
-    <version>3.0.4-SNAPSHOT</version>
+    <version>3.0.4</version>
   </parent>
 
   <groupId>io.zipkin.zipkin2</groupId>