diff --git a/src/configurations/destinations/amazon_audience/ui-config.json b/src/configurations/destinations/amazon_audience/ui-config.json
index 86ccce9c6..82bdc3867 100644
--- a/src/configurations/destinations/amazon_audience/ui-config.json
+++ b/src/configurations/destinations/amazon_audience/ui-config.json
@@ -81,7 +81,7 @@
                       "Do not enable it if you already pass hash data to rudderstack"
                     ],
                     "configKey": "enableHash",
-                    "default": false
+                    "default": true
                   }
                 ]
               },