From d2ae3fc672d723b08d5d9414fb415d64557ba0a4 Mon Sep 17 00:00:00 2001 From: segment-voliveira <115718482+segment-voliveira@users.noreply.github.com> Date: Fri, 4 Apr 2025 15:43:48 +0100 Subject: [PATCH 1/2] Update index.md this destination does not support LTV based audiences as of now and the docs are not clear about this. This is creating confusion with some customers. Example of a ticket: https://segment.zendesk.com/agent/tickets/560341 --- .../catalog/personas-facebook-custom-audiences/index.md | 2 +- 1 file changed, 1 insertion(+), 1 deletion(-) diff --git a/src/connections/destinations/catalog/personas-facebook-custom-audiences/index.md b/src/connections/destinations/catalog/personas-facebook-custom-audiences/index.md index f1ce669279..11771756a3 100644 --- a/src/connections/destinations/catalog/personas-facebook-custom-audiences/index.md +++ b/src/connections/destinations/catalog/personas-facebook-custom-audiences/index.md @@ -151,4 +151,4 @@ Most likely, this is due to your Facebook account needing to be reauthorized, so Note, emails must be in a plain text format. Facebook also provides these guidelines for the emails that you send to them: trim leading, trail whitespace, and convert all characters to lowercase. ### Do you support LTV audiences? -Facebook has a feature called [value-based audiences](https://developers.facebook.com/docs/marketing-api/audiences/guides/value-based-lookalike-audiences/){:target="_blank"} where you can send an additional field like LTV, to tell Facebook how to optimize their advertising based on a customer's value. +Facebook has a feature called [value-based audiences](https://developers.facebook.com/docs/marketing-api/audiences/guides/value-based-lookalike-audiences/){:target="_blank"} where you can send an additional field like LTV, to tell Facebook how to optimize their advertising based on a customer's value. The Facebook Custom Audiences destination does not support value based audiences as of now. If you're interested in having this feature, let our support team so we can track the request. From 47488a37a797ce3cfb89561a4e41d8eb96dd7759 Mon Sep 17 00:00:00 2001 From: segment-voliveira <115718482+segment-voliveira@users.noreply.github.com> Date: Fri, 4 Apr 2025 16:40:34 +0100 Subject: [PATCH 2/2] Update src/connections/destinations/catalog/personas-facebook-custom-audiences/index.md Co-authored-by: Sharon Adewusi --- .../catalog/personas-facebook-custom-audiences/index.md | 2 +- 1 file changed, 1 insertion(+), 1 deletion(-) diff --git a/src/connections/destinations/catalog/personas-facebook-custom-audiences/index.md b/src/connections/destinations/catalog/personas-facebook-custom-audiences/index.md index 11771756a3..c778b278e7 100644 --- a/src/connections/destinations/catalog/personas-facebook-custom-audiences/index.md +++ b/src/connections/destinations/catalog/personas-facebook-custom-audiences/index.md @@ -151,4 +151,4 @@ Most likely, this is due to your Facebook account needing to be reauthorized, so Note, emails must be in a plain text format. Facebook also provides these guidelines for the emails that you send to them: trim leading, trail whitespace, and convert all characters to lowercase. ### Do you support LTV audiences? -Facebook has a feature called [value-based audiences](https://developers.facebook.com/docs/marketing-api/audiences/guides/value-based-lookalike-audiences/){:target="_blank"} where you can send an additional field like LTV, to tell Facebook how to optimize their advertising based on a customer's value. The Facebook Custom Audiences destination does not support value based audiences as of now. If you're interested in having this feature, let our support team so we can track the request. +Facebook has a feature called [value-based audiences](https://developers.facebook.com/docs/marketing-api/audiences/guides/value-based-lookalike-audiences/){:target="_blank"} where you can send an additional field like LTV, to tell Facebook how to optimize their advertising based on a customer's value. The Facebook Custom Audiences destination does not support value based audiences. If you're interested in this feature, [contact Segment support](https://segment.com/help/contact/){:target="_blank"}.