diff --git a/lib/kits/core-ui/components/helpers/component.ts b/lib/kits/core-ui/components/helpers/component.ts
index 6fc4b3e8..427956a2 100644
--- a/lib/kits/core-ui/components/helpers/component.ts
+++ b/lib/kits/core-ui/components/helpers/component.ts
@@ -252,25 +252,31 @@ const updateQueryParam = (url, paramName, newValue) => {
     return urlObject.toString();
 };
 
-export const tranformWebshopLink = (url) => {
+export const transformWebshopLink = (url) => {
     const scriptEl = document.getElementById('sgn-sdk');
     const dataset = scriptEl?.dataset;
 
     if (url) {
+        const newUrl = new URL(url);
+
         if (dataset?.componentPublicationUtmSource) {
-            url = updateQueryParam(
-                url,
+            newUrl.searchParams.set(
                 'utm_source',
                 dataset.componentPublicationUtmSource
             );
         }
         if (dataset?.componentPublicationUtmMedium) {
-            url = updateQueryParam(
-                url,
+            newUrl.searchParams.set(
                 'utm_medium',
                 dataset.componentPublicationUtmMedium
             );
         }
+        if (dataset?.componentPublicationDisableUtm === 'true') {
+            newUrl.searchParams.delete('utm_source');
+            newUrl.searchParams.delete('utm_medium');
+        }
+
+        return newUrl.toString();
     }
 
     return url;
diff --git a/lib/kits/core-ui/components/helpers/transformers.ts b/lib/kits/core-ui/components/helpers/transformers.ts
index 1c1bb152..b10767f7 100644
--- a/lib/kits/core-ui/components/helpers/transformers.ts
+++ b/lib/kits/core-ui/components/helpers/transformers.ts
@@ -44,6 +44,9 @@ export const transformScriptData = (
         enableLazyload: dataset.componentPublicationEnableLazyload === 'true',
         requestFilter: dataset.componentListPublicationsRequestFilter,
         clientFilter: dataset.componentListPublicationsClientFilter,
-        noOfferLinkMessage: dataset.componentPublicationNoOfferLinkMessage
+        noOfferLinkMessage: dataset.componentPublicationNoOfferLinkMessage,
+        disableUtm: dataset.componentPublicationDisableUtm === 'true',
+        utmSource: dataset.componentPublicationUtmSource,
+        utmMedium: dataset.componentPublicationUtmMedium
     };
 };
diff --git a/lib/kits/core-ui/incito-publication.ts b/lib/kits/core-ui/incito-publication.ts
index 1184a109..9e0b1882 100644
--- a/lib/kits/core-ui/incito-publication.ts
+++ b/lib/kits/core-ui/incito-publication.ts
@@ -15,7 +15,7 @@ import {
     transformFilter,
     getHashFragments,
     pushQueryParam,
-    tranformWebshopLink
+    transformWebshopLink
 } from './components/helpers/component';
 import MainContainer from './components/incito-publication/main-container';
 import SectionList from './components/incito-publication/section-list';
@@ -562,7 +562,7 @@ const IncitoPublication = (
         if (!res) throw new Error();
 
         if (res.offer.id) {
-            res.offer.webshop_link = tranformWebshopLink(
+            res.offer.webshop_link = transformWebshopLink(
                 res.offer.webshop_link
             );