diff --git a/client/ayon_core/pipeline/create/product_name.py b/client/ayon_core/pipeline/create/product_name.py
index 8a08bdc36c..3ca6611644 100644
--- a/client/ayon_core/pipeline/create/product_name.py
+++ b/client/ayon_core/pipeline/create/product_name.py
@@ -1,7 +1,6 @@
 import ayon_api
-
+from ayon_core.lib import StringTemplate, filter_profiles, prepare_template_data
 from ayon_core.settings import get_project_settings
-from ayon_core.lib import filter_profiles, prepare_template_data
 
 from .constants import DEFAULT_PRODUCT_TEMPLATE
 
@@ -183,7 +182,10 @@ def get_product_name(
             fill_pairs[key] = value
 
     try:
-        return template.format(**prepare_template_data(fill_pairs))
+        return StringTemplate.format_strict_template(
+            template=template,
+            data=prepare_template_data(fill_pairs)
+        )
     except KeyError as exp:
         raise TemplateFillError(
             "Value for {} key is missing in template '{}'."
diff --git a/client/ayon_core/pipeline/farm/pyblish_functions.py b/client/ayon_core/pipeline/farm/pyblish_functions.py
index 72deee185e..b218dc78e5 100644
--- a/client/ayon_core/pipeline/farm/pyblish_functions.py
+++ b/client/ayon_core/pipeline/farm/pyblish_functions.py
@@ -1,5 +1,5 @@
-import os
 import copy
+import os
 import re
 import warnings
 from copy import deepcopy
@@ -7,14 +7,11 @@
 import attr
 import ayon_api
 import clique
-
-from ayon_core.pipeline import (
-    get_current_project_name,
-    get_representation_path,
-)
 from ayon_core.lib import Logger
-from ayon_core.pipeline.publish import KnownPublishError
+from ayon_core.pipeline import get_current_project_name, get_representation_path
+from ayon_core.pipeline.create import get_product_name
 from ayon_core.pipeline.farm.patterning import match_aov_pattern
+from ayon_core.pipeline.publish import KnownPublishError
 
 
 @attr.s
@@ -250,6 +247,9 @@ def create_skeleton_instance(
         "colorspace": data.get("colorspace")
     }
 
+    if data.get("renderlayer"):
+        instance_skeleton_data["renderlayer"] = data["renderlayer"]
+
     # skip locking version if we are creating v01
     instance_version = data.get("version")  # take this if exists
     if instance_version != 1:
@@ -464,7 +464,9 @@ def create_instances_for_aov(instance, skeleton, aov_filter,
     Args:
         instance (pyblish.api.Instance): Original instance.
         skeleton (dict): Skeleton instance data.
+        aov_filter (dict): AOV filter.
         skip_integration_repre_list (list): skip
+        do_not_add_review (bool): Explicitly disable reviews
 
     Returns:
         list of pyblish.api.Instance: Instances created from
@@ -515,6 +517,131 @@ def create_instances_for_aov(instance, skeleton, aov_filter,
     )
 
 
+def _get_legacy_product_name_and_group(
+        product_type,
+        source_product_name,
+        task_name,
+        dynamic_data):
+    """Get product name with legacy logic.
+
+    This function holds legacy behaviour of creating product name
+    that is deprecated. This wasn't using product name templates
+    at all, only hardcoded values. It shouldn't be used anymore,
+    but transition to templates need careful checking of the project
+    and studio settings.
+
+    Deprecated:
+        since 0.4.4
+
+    Args:
+        product_type (str): Product type.
+        source_product_name (str): Source product name.
+        task_name (str): Task name.
+        dynamic_data (dict): Dynamic data (camera, aov, ...)
+
+    Returns:
+        tuple: product name and group name
+
+    """
+    warnings.warn("Using legacy product name for renders",
+                  DeprecationWarning)
+
+    if not source_product_name.startswith(product_type):
+        resulting_group_name = '{}{}{}{}{}'.format(
+            product_type,
+            task_name[0].upper(), task_name[1:],
+            source_product_name[0].upper(), source_product_name[1:])
+    else:
+        resulting_group_name = source_product_name
+
+    # create product name `<product type><Task><Product name>`
+    if not source_product_name.startswith(product_type):
+        resulting_group_name = '{}{}{}{}{}'.format(
+            product_type,
+            task_name[0].upper(), task_name[1:],
+            source_product_name[0].upper(), source_product_name[1:])
+    else:
+        resulting_group_name = source_product_name
+
+    resulting_product_name = resulting_group_name
+    camera = dynamic_data.get("camera")
+    aov = dynamic_data.get("aov")
+    if camera:
+        if not aov:
+            resulting_product_name = '{}_{}'.format(
+                resulting_group_name, camera)
+        elif not aov.startswith(camera):
+            resulting_product_name = '{}_{}_{}'.format(
+                resulting_group_name, camera, aov)
+        else:
+            resulting_product_name = "{}_{}".format(
+                resulting_group_name, aov)
+    else:
+        if aov:
+            resulting_product_name = '{}_{}'.format(
+                resulting_group_name, aov)
+
+    return resulting_product_name, resulting_group_name
+
+
+def get_product_name_and_group_from_template(
+        project_name,
+        task_entity,
+        product_type,
+        variant,
+        host_name,
+        dynamic_data=None):
+    """Get product name and group name from template.
+
+    This will get product name and group name from template based on
+    data provided. It is doing similar work as
+    `func::_get_legacy_product_name_and_group` but using templates.
+
+    To get group name, template is called without any dynamic data, so
+    (depending on the template itself) it should be product name without
+    aov.
+
+    Todo:
+        Maybe we should introduce templates for the groups themselves.
+
+    Args:
+        task_entity (dict): Task entity.
+        project_name (str): Project name.
+        host_name (str): Host name.
+        product_type (str): Product type.
+        variant (str): Variant.
+        dynamic_data (dict): Dynamic data (aov, renderlayer, camera, ...).
+
+    Returns:
+        tuple: product name and group name.
+
+    """
+    # remove 'aov' from data used to format group. See todo comment above
+    # for possible solution.
+    _dynamic_data = deepcopy(dynamic_data) or {}
+    _dynamic_data.pop("aov", None)
+    resulting_group_name = get_product_name(
+        project_name=project_name,
+        task_name=task_entity["name"],
+        task_type=task_entity["taskType"],
+        host_name=host_name,
+        product_type=product_type,
+        dynamic_data=_dynamic_data,
+        variant=variant,
+    )
+
+    resulting_product_name = get_product_name(
+        project_name=project_name,
+        task_name=task_entity["name"],
+        task_type=task_entity["taskType"],
+        host_name=host_name,
+        product_type=product_type,
+        dynamic_data=dynamic_data,
+        variant=variant,
+    )
+    return resulting_product_name, resulting_group_name
+
+
 def _create_instances_for_aov(instance, skeleton, aov_filter, additional_data,
                               skip_integration_repre_list, do_not_add_review):
     """Create instance for each AOV found.
@@ -526,10 +653,10 @@ def _create_instances_for_aov(instance, skeleton, aov_filter, additional_data,
         instance (pyblish.api.Instance): Original instance.
         skeleton (dict): Skeleton data for instance (those needed) later
             by collector.
-        additional_data (dict): ..
+        additional_data (dict): ...
         skip_integration_repre_list (list): list of extensions that shouldn't
             be published
-        do_not_addbe _review (bool): explicitly disable review
+        do_not_add_review (bool): explicitly disable review
 
 
     Returns:
@@ -539,68 +666,70 @@ def _create_instances_for_aov(instance, skeleton, aov_filter, additional_data,
         ValueError:
 
     """
-    # TODO: this needs to be taking the task from context or instance
-    task = os.environ["AYON_TASK_NAME"]
 
     anatomy = instance.context.data["anatomy"]
-    s_product_name = skeleton["productName"]
+    source_product_name = skeleton["productName"]
     cameras = instance.data.get("cameras", [])
-    exp_files = instance.data["expectedFiles"]
+    expected_files = instance.data["expectedFiles"]
     log = Logger.get_logger("farm_publishing")
 
     instances = []
     # go through AOVs in expected files
-    for aov, files in exp_files[0].items():
-        cols, rem = clique.assemble(files)
-        # we shouldn't have any reminders. And if we do, it should
-        # be just one item for single frame renders.
-        if not cols and rem:
-            if len(rem) != 1:
-                raise ValueError("Found multiple non related files "
-                                 "to render, don't know what to do "
-                                 "with them.")
-            col = rem[0]
-            ext = os.path.splitext(col)[1].lstrip(".")
-        else:
-            # but we really expect only one collection.
-            # Nothing else make sense.
-            if len(cols) != 1:
-                raise ValueError("Only one image sequence type is expected.")  # noqa: E501
-            ext = cols[0].tail.lstrip(".")
-            col = list(cols[0])
+    for aov, files in expected_files[0].items():
+        collected_files = _collect_expected_files_for_aov(files)
 
-        # create product name `<product type><Task><Product name>`
-        # TODO refactor/remove me
-        product_type = skeleton["productType"]
-        if not s_product_name.startswith(product_type):
-            group_name = '{}{}{}{}{}'.format(
-                product_type,
-                task[0].upper(), task[1:],
-                s_product_name[0].upper(), s_product_name[1:])
-        else:
-            group_name = s_product_name
-
-        # if there are multiple cameras, we need to add camera name
-        expected_filepath = col[0] if isinstance(col, (list, tuple)) else col
-        cams = [cam for cam in cameras if cam in expected_filepath]
-        if cams:
-            for cam in cams:
-                if not aov:
-                    product_name = '{}_{}'.format(group_name, cam)
-                elif not aov.startswith(cam):
-                    product_name = '{}_{}_{}'.format(group_name, cam, aov)
-                else:
-                    product_name = "{}_{}".format(group_name, aov)
-        else:
-            if aov:
-                product_name = '{}_{}'.format(group_name, aov)
-            else:
-                product_name = '{}'.format(group_name)
+        expected_filepath = collected_files
+        if isinstance(collected_files, (list, tuple)):
+            expected_filepath = collected_files[0]
+
+        dynamic_data = {
+            "aov": aov,
+            "renderlayer": instance.data.get("renderlayer"),
+        }
+
+        # find if camera is used in the file path
+        # TODO: this must be changed to be more robust. Any coincidence
+        #       of camera name in the file path will be considered as
+        #       camera name. This is not correct.
+        camera = [cam for cam in cameras if cam in expected_filepath]
+
+        # Is there just one camera matching?
+        # TODO: this is not true, we can have multiple cameras in the scene
+        #       and we should be able to detect them all. Currently, we are
+        #       keeping the old behavior, taking the first one found.
+        if camera:
+            dynamic_data["camera"] = camera[0]
+
+        project_settings = instance.context.data.get("project_settings")
+
+        use_legacy_product_name = True
+        try:
+            use_legacy_product_name = project_settings["core"]["tools"]["creator"]["use_legacy_product_names_for_renders"]  # noqa: E501
+        except KeyError:
+            warnings.warn(
+                ("use_legacy_for_renders not found in project settings. "
+                 "Using legacy product name for renders. Please update "
+                 "your ayon-core version."), DeprecationWarning)
+            use_legacy_product_name = True
+
+        if use_legacy_product_name:
+            product_name, group_name = _get_legacy_product_name_and_group(
+                product_type=skeleton["productType"],
+                source_product_name=source_product_name,
+                task_name=instance.data["task"],
+                dynamic_data=dynamic_data)
 
-        if isinstance(col, (list, tuple)):
-            staging = os.path.dirname(col[0])
         else:
-            staging = os.path.dirname(col)
+            product_name, group_name = get_product_name_and_group_from_template(
+                task_entity=instance.data["taskEntity"],
+                project_name=instance.context.data["projectName"],
+                host_name=instance.context.data["hostName"],
+                product_type=skeleton["productType"],
+                variant=instance.data.get("variant", source_product_name),
+                dynamic_data=dynamic_data
+            )
+
+        staging = os.path.dirname(expected_filepath)
 
         try:
             staging = remap_source(staging, anatomy)
@@ -611,10 +740,8 @@ def _create_instances_for_aov(instance, skeleton, aov_filter, additional_data,
 
         app = os.environ.get("AYON_HOST_NAME", "")
 
-        if isinstance(col, list):
-            render_file_name = os.path.basename(col[0])
-        else:
-            render_file_name = os.path.basename(col)
+        render_file_name = os.path.basename(expected_filepath)
+
         aov_patterns = aov_filter
 
         preview = match_aov_pattern(app, aov_patterns, render_file_name)
@@ -622,9 +749,10 @@ def _create_instances_for_aov(instance, skeleton, aov_filter, additional_data,
         new_instance = deepcopy(skeleton)
         new_instance["productName"] = product_name
         new_instance["productGroup"] = group_name
+        new_instance["aov"] = aov
 
         # toggle preview on if multipart is on
-        # Because we cant query the multipartExr data member of each AOV we'll
+        # Because we can't query the multipartExr data member of each AOV we'll
         # need to have hardcoded rule of excluding any renders with
         # "cryptomatte" in the file name from being a multipart EXR. This issue
         # happens with Redshift that forces Cryptomatte renders to be separate
@@ -650,10 +778,7 @@ def _create_instances_for_aov(instance, skeleton, aov_filter, additional_data,
             new_instance["review"] = True
 
         # create representation
-        if isinstance(col, (list, tuple)):
-            files = [os.path.basename(f) for f in col]
-        else:
-            files = os.path.basename(col)
+        ext = os.path.splitext(render_file_name)[-1].lstrip(".")
 
         # Copy render product "colorspace" data to representation.
         colorspace = ""
@@ -708,6 +833,35 @@ def _create_instances_for_aov(instance, skeleton, aov_filter, additional_data,
     return instances
 
 
+def _collect_expected_files_for_aov(files):
+    """Collect expected files.
+
+    Args:
+        files (list): List of files.
+
+    Returns:
+        list or str: Collection of files or single file.
+
+    Raises:
+        ValueError: If there are multiple collections.
+
+    """
+    cols, rem = clique.assemble(files)
+    # we shouldn't have any reminders. And if we do, it should
+    # be just one item for single frame renders.
+    if not cols and rem:
+        if len(rem) != 1:
+            raise ValueError("Found multiple non related files "
+                             "to render, don't know what to do "
+                             "with them.")
+        return rem[0]
+    # but we really expect only one collection.
+    # Nothing else make sense.
+    if len(cols) != 1:
+        raise ValueError("Only one image sequence type is expected.")  # noqa: E501
+    return list(cols[0])
+
+
 def get_resources(project_name, version_entity, extension=None):
     """Get the files from the specific version.
 
diff --git a/client/ayon_core/pipeline/farm/pyblish_functions.pyi b/client/ayon_core/pipeline/farm/pyblish_functions.pyi
deleted file mode 100644
index fe0ae57da0..0000000000
--- a/client/ayon_core/pipeline/farm/pyblish_functions.pyi
+++ /dev/null
@@ -1,24 +0,0 @@
-import pyblish.api
-from ayon_core.pipeline import Anatomy
-from typing import Tuple, List
-
-
-class TimeData:
-    start: int
-    end: int
-    fps: float | int
-    step: int
-    handle_start: int
-    handle_end: int
-
-    def __init__(self, start: int, end: int, fps: float | int, step: int, handle_start: int, handle_end: int):
-        ...
-    ...
-
-def remap_source(source: str, anatomy: Anatomy): ...
-def extend_frames(folder_path: str, product_name: str, start: int, end: int) -> Tuple[int, int]: ...
-def get_time_data_from_instance_or_context(instance: pyblish.api.Instance) -> TimeData: ...
-def get_transferable_representations(instance: pyblish.api.Instance) -> list: ...
-def create_skeleton_instance(instance: pyblish.api.Instance, families_transfer: list = ..., instance_transfer: dict = ...) -> dict: ...
-def create_instances_for_aov(instance: pyblish.api.Instance, skeleton: dict, aov_filter: dict) -> List[pyblish.api.Instance]: ...
-def attach_instances_to_product(attach_to: list, instances: list) -> list: ...
diff --git a/client/ayon_core/plugins/publish/collect_anatomy_instance_data.py b/client/ayon_core/plugins/publish/collect_anatomy_instance_data.py
index b6636696c1..5b750a5232 100644
--- a/client/ayon_core/plugins/publish/collect_anatomy_instance_data.py
+++ b/client/ayon_core/plugins/publish/collect_anatomy_instance_data.py
@@ -138,7 +138,7 @@ def fill_missing_task_entities(self, context, project_name):
         folder_path_by_id = {}
         for instance in context:
             folder_entity = instance.data.get("folderEntity")
-            # Skip if instnace does not have filled folder entity
+            # Skip if instance does not have filled folder entity
             if not folder_entity:
                 continue
             folder_id = folder_entity["id"]
@@ -385,8 +385,19 @@ def fill_anatomy_data(self, context):
                 json.dumps(anatomy_data, indent=4)
             ))
 
+            # make render layer available in anatomy data
+            render_layer = instance.data.get("renderlayer")
+            if render_layer:
+                anatomy_data["renderlayer"] = render_layer
+
+            # make aov name available in anatomy data
+            aov = instance.data.get("aov")
+            if aov:
+                anatomy_data["aov"] = aov
+
+
     def _fill_folder_data(self, instance, project_entity, anatomy_data):
-        # QUESTION should we make sure that all folder data are poped if
+        # QUESTION: should we make sure that all folder data are popped if
         #   folder data cannot be found?
         # - 'folder', 'hierarchy', 'parent', 'folder'
         folder_entity = instance.data.get("folderEntity")
@@ -426,7 +437,7 @@ def _fill_folder_data(self, instance, project_entity, anatomy_data):
             })
 
     def _fill_task_data(self, instance, task_types_by_name, anatomy_data):
-        # QUESTION should we make sure that all task data are poped if task
+        # QUESTION: should we make sure that all task data are popped if task
         #   data cannot be resolved?
         # - 'task'
 
diff --git a/client/ayon_core/plugins/publish/help/validate_unique_subsets.xml b/client/ayon_core/plugins/publish/help/validate_unique_subsets.xml
index e163fc39fe..96b07979b7 100644
--- a/client/ayon_core/plugins/publish/help/validate_unique_subsets.xml
+++ b/client/ayon_core/plugins/publish/help/validate_unique_subsets.xml
@@ -11,7 +11,11 @@ Multiples instances from your scene are set to publish into the same folder > pr
 
 ### How to repair?
 
-Remove the offending instances or rename to have a unique name.
+Remove the offending instances or rename to have a unique name. Also, please
+    check your product name templates to ensure that resolved names are
+    sufficiently unique. You can find that settings:
+
+    ayon+settings://core/tools/creator/product_name_profiles
 </description>
 </error>
-</root>
\ No newline at end of file
+</root>
diff --git a/client/ayon_core/plugins/publish/integrate.py b/client/ayon_core/plugins/publish/integrate.py
index 69c14465eb..d3f6c04333 100644
--- a/client/ayon_core/plugins/publish/integrate.py
+++ b/client/ayon_core/plugins/publish/integrate.py
@@ -744,6 +744,11 @@ def prepare_representation(
             if not is_udim:
                 repre_context["frame"] = first_index_padded
 
+            # store renderlayer in context if it exists
+            # to be later used for example by delivery templates
+            if instance.data.get("renderlayer"):
+                repre_context["renderlayer"] = instance.data["renderlayer"]
+
             # Update the destination indexes and padding
             dst_collection = clique.assemble(dst_filepaths)[0][0]
             dst_collection.padding = destination_padding
diff --git a/server/settings/tools.py b/server/settings/tools.py
index 85a66f6a70..a2785c1edf 100644
--- a/server/settings/tools.py
+++ b/server/settings/tools.py
@@ -22,6 +22,7 @@ def normalize_value(cls, value):
 
 class ProductNameProfile(BaseSettingsModel):
     _layout = "expanded"
+
     product_types: list[str] = SettingsField(
         default_factory=list, title="Product types"
     )
@@ -65,6 +66,15 @@ class CreatorToolModel(BaseSettingsModel):
             title="Create Smart Select"
         )
     )
+    # TODO: change to False in next releases
+    use_legacy_product_names_for_renders: bool = SettingsField(
+        True,
+        title="Use legacy product names for renders",
+        description="Use product naming templates for renders. "
+                    "This is for backwards compatibility enabled by default."
+                    "When enabled, it will ignore any templates for renders "
+                    "that are set in the product name profiles.")
+
     product_name_profiles: list[ProductNameProfile] = SettingsField(
         default_factory=list,
         title="Product name profiles"