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| 1 | +--- |
| 2 | +title: The (hopeful) End Of Flat Design |
| 3 | +description: Dia is a new browser from Browser Company that promises to be an AI-powered browser. But is it really? |
| 4 | +thumbnail: /blog-thumbnails/the-end-of-flat-design.jpg |
| 5 | +status: 'draft' |
| 6 | +publishedAt: 2025-07-06 |
| 7 | +lastModified: 2025-07-06 |
| 8 | +brief: Dia is a new browser from Browser Company that promises to be an AI-powered browser. But is it really? |
| 9 | +tags: |
| 10 | + - FlatDesign |
| 11 | + - UI |
| 12 | + - UX |
| 13 | + - FlatIcons |
| 14 | +--- |
| 15 | + |
| 16 | +## Hot Take 🌶️ |
| 17 | + |
| 18 | +It's time for colorless icons with abstract shapes to go the way of the dinosaurs. |
| 19 | +Turn your attention to exhibit a; **_my dock_** 😱. |
| 20 | + |
| 21 | + |
| 22 | + |
| 23 | +I use each of these applications every day. I sing their praises. I'm practically a pest control salesman for each of them. So why is it every single time I look at my dock I feel like I'm being bit a mosquito? |
| 24 | + |
| 25 | +Because these icons lack context & character. |
| 26 | +I have to remind myself every single day which is which. |
| 27 | +Do they look clean and tidy? Sure. Modern? No doubt. But I don't care. |
| 28 | +From left to right you are looking at: |
| 29 | + |
| 30 | +1. Zen browser _(which I gushed about in my [last post](/posts/lets-talk-about-dia))_ |
| 31 | +2. Linear _(fantastic project management tool. So long Jira 👋🏻)_ |
| 32 | +3. Cursor _(if you don't know about cursor I'm sure this blog post isn't for you)_ |
| 33 | + |
| 34 | +And I don't mean to pick on these apps alone. |
| 35 | +The web right now is in a pit of minimalism that we're beginning to crawl out of. |
| 36 | + |
| 37 | +Claude and ChatGPT share the same illness. |
| 38 | + |
| 39 | + |
| 40 | + |
| 41 | +Exhibit C. Don't get me started on Slack. The once great hashtag became 4 ducks pecking each other on the... tail. Once you see it you can't un-see it. If you were blissfully unaware about the slack ducks, I'm sorry about that... |
| 42 | + |
| 43 | + |
| 44 | + |
| 45 | +## FANG Started It |
| 46 | + |
| 47 | +In many ways Google & Apple willed this design system into being in the late 2010s as UI minimalism & flat design trends took off. See now exhibit c; the google suite redesign. |
| 48 | + |
| 49 | +TODO |
| 50 | + |
| 51 | +## What Was Old Is New |
| 52 | + |
| 53 | +I might just be nostalgic for the skeuomorphism design that was popular during my formative years. |
| 54 | +And on that note, I'm pleasantly surprised by some of the icon designs coming in iOS 25. |
| 55 | +Seriously, look at how fun and creative the new camera icon is compared to the old icon. |
| 56 | + |
| 57 | + |
| 58 | + |
| 59 | +Full disclosure. I don't know how I feel about liquid glass yet. |
| 60 | +But it appears that time is a circle, and what was old and outdated is trendy again. |
| 61 | +Liquid glass ushers in design choices from Windows Vista. |
| 62 | +But reception has been mixed due to text legibility. |
| 63 | +Overall though, the I'm here for quick death of flat design. |
| 64 | +If you're a designer reading this, help me out. Hop on board. Talk with your teams. |
| 65 | + |
| 66 | +<br /> |
| 67 | +Let's quickly see through the door excitement for fun bespoke branding that is immediately understandable. |
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