'Getting started' instructions not working for Ubuntu 16.04

[nscozzaro]

I got a number of errors in following your instructions. It may help to explain what settings to use in the virtualenvironment, for example the python version. I have to use sudo to install the requirements without getting errors get errors such as:
Command "python setup.py egg_info" failed with error code 1 in /tmp/pip-build-che3oe8o/unroll/

And then trying to run the make migrations I get the error:
Traceback (most recent call last):
File "manage.py", line 8, in
from django.core.management import execute_from_command_line
ImportError: No module named 'django'

[DrkSephy]

In a clean virtual environment, you should be able to install the requirements from requirements.txt without any problems. Do you have pip installed?

[ghost]

ImportError: No module named 'django'

You need to install Django.
pip install django