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      <h3>About</h3><hr>

      <a href="#anchor1"> Who Are We?</a><br>
      <a href="#anchor2"> We Work With:</a><br>
      <a href="#anchor3"> How Does It Work?</a><br>
<!--      <a href="#anchor4"> What Services Do We Provide?</a><br>-->
      <a href="#anchor5"> Our Mission</a><br>
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      <h3>Mission</h3><hr>
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        <h3 id="anchor1"> Who Are We? </h3><hr>
        <p>
            We are experienced hotel professionals that can help properties develop long-term sustained revenue strategies which would optimize business performance and improve asset value.
            We are motivated to find the right solutions for our clients’ needs.
        </p>

        <h3 id="anchor2">We Work With:</h3><hr>
         * Individual Hotels<br>
         * Management Companies<br>
         * Ownership Groups<br>
         * Real Estate Developers<br>
         * Investment Firms<br>

        <h3 id="anchor3">How Does It Work?</h3><hr>
        <p>
            We provide detailed analysis and guidance for repositioned, distressed, or underperforming hotels and find ways to turn the asset around.<br>
            We access all available information inclusive of data, strategies and structure and offer a thorough report on our findings and recommended improvement plan.<br>
            We assist hotels on implementing all Sales & Marketing related action plans in order to achieve significant enhancement on financial results.<br>
        </p>

<!--        <h3 class="lead" id="anchor4">What Services Do We Provide?</h3>-->
<!--        <h4>* Evaluation of Sales & Marketing:</h4>-->
<!--        <h5>&nbsp;&nbsp; - Competitive intelligence</h5>-->
<!--        <h5>&nbsp;&nbsp; - Current pricing and sales strategies</h5>-->
<!--        <h5>&nbsp;&nbsp; - Channel performance</h5>-->
<!--        <h5>&nbsp;&nbsp; - Sales deployment and incentive plan</h5>-->
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<!--        <h4>* Revenue and commercial strategies:</h4>-->
<!--        <h5>&nbsp;&nbsp; - STR and Demand 360 analysis</h5>-->
<!--        <h5>&nbsp;&nbsp; - Market segment and channel mix analysis</h5>-->
<!--        <h5>&nbsp;&nbsp; - Retail pricing strategy</h5>-->
<!--        <h5>&nbsp;&nbsp; - Distribution strategy</h5>-->
<!--        <h5>&nbsp;&nbsp; - Revenue meetings</h5>-->
<!--        <h5>&nbsp;&nbsp; - Risk and opportunities measurement</h5>-->
<!--        <h5>&nbsp;&nbsp; - Upselling</h5>-->
<!--        <h5>&nbsp;&nbsp; - Problem-based solutions and implementations</h5>-->
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<!--        <h4>* Hotel Rooms, Food & Beverage and Catering Sales:</h4>-->
<!--        <h5>&nbsp;&nbsp; - Generate business for properties utilizing domestic and international sales network</h5>-->
<!--        <h5>&nbsp;&nbsp; - Contribute to the strategy and planning activities of sales function</h5>-->
<!--        <h5>&nbsp;&nbsp; - Come up with account development plans and define account strategies</h5>-->
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<!--        <h4>* Marketing:</h4>-->
<!--        <h5>&nbsp;&nbsp; - Direct and support on production of collaterals and key strategies and promotions to media</h5>-->
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<!--        <h5>&nbsp;&nbsp; - Official accounts operations: Wechat, Weibo, Tik Tok, Red Book, etc</h5>-->
<!--        <h5>&nbsp;&nbsp; - Oversee the production and quality of hotel photography</h5>-->
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<!--        <h4>* Training & education:</h4>-->
<!--        <h5>&nbsp;&nbsp; - Revenue Management</h5>-->
<!--        <h5>&nbsp;&nbsp; - Distribution Management</h5>-->
<!--        <h5>&nbsp;&nbsp; - Sales</h5>-->
<!--        <h5>&nbsp;&nbsp; - Marketing</h5>-->
<!--        <h5>&nbsp;&nbsp; - Front Office</h5>-->
<!--        <h5>&nbsp;&nbsp; - Food & Beverage</h5>-->
<!--        <h5>&nbsp;&nbsp; - Upselling</h5>-->

        <h3 id="anchor5">Our Mission</h3><hr>
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