ℹ️ For new implementations we recommend using Adobe Experience Platform Web SDK which can be used to collect data for Analytics as well as other Adobe solutions and even third parties.
AppMeasurement is a stand-alone JavaScript library used to implement Adobe Analytics. AppMeasurement is primarily used by businesses and website owners to track and analyze user interactions and behavior on their websites or mobile applications. The tool helps you to understand user engagement, measure the effectiveness of marketing campaigns, and make data-driven decisions to optimize online presence and improve performance.
To get started you can either use the Adobe Tag Management Analytics Extension or download the latest release of the library from this repository.
| File | Documentation |
|---|---|
| AppMeasurement.js | Main analytics library |
| AppMeasurement_Module_AudienceManagement.js | Server side forwarding module |
| AppMeasurement_Module_Integrate.js | Partner integration module |
| VisitorAPI.js | Identity service library |