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hold an "Open" House event #18

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chadwhitacre opened this issue Mar 5, 2013 · 98 comments
Closed

hold an "Open" House event #18

chadwhitacre opened this issue Mar 5, 2013 · 98 comments

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@chadwhitacre
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Save the Date: Wednesday, March 20, 2013, starting at 6:30 pm

Location:
Balanced HQ
965 Mission St.
STE 425
San Francisco, CA 94103

Schedule:

6:30 - 7:00 Drinks, warmup
7:00 - 8:15 Moderated panel discussion on "Open Business"
8:15 - ???? Drinks

Moderator: Diane Bisgeier, Program Manager, Mozilla WebFWD

Panelists:

  • Chase Adam, Co-Founder/Vision, Watsi
  • Jaisen Mathai, Founder, Trovebox
  • Matin Tamizi, Co-Founder and CEO, Balanced
  • Chad Whitacre, Founder, Gittip

Topic: "Open Business"

In his landmark book The Cathedral and the Bazaar, Eric Raymond concludes:

I expect the open-source movement to have essentially won its point about software within three to five years (that is, by 2003–2005). Once that is accomplished, and the results have been manifest for a while, they will become part of the background culture of non-programmers. At that point it will become more appropriate to try to leverage open-source insights in wider domains.

He was basically right, and projects such as Wikipedia and PLoS ONE have amply demonstrated by now that "open-source insights" can indeed be applied beyond software. Just how far can these insights extend into the products we build? Can these insights extend even further than our products into our business models themselves?

@chadwhitacre
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How about I just searched for "open business" (about time!) and uncovered some quite interesting material. E.g.:

@chadwhitacre
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I love the way the timing of the PG/Economist material lines up with ESR's prediction.

@jkwade
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jkwade commented Mar 5, 2013

@whit537 you had mentioned Diane from Mozilla and Peter from Lincoln Loop as potential panelists. I proposed reddit CEO, Yishan, as moderator. I think figuring out people is highest priority, logistics around food and drinks can be figured out later. But we should get @dmdj03 to make us a sweet flyer to publicize the event.

@tmblweed
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tmblweed commented Mar 5, 2013

Will there be a "meet the team" part?

@chadwhitacre
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@jkwade Yes, let's loop them in. Emails sent to Diane and Peter. Can you contact Yishan?

Who else should we talk to?

@chadwhitacre
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@tmblweed You're thinking of something more formal than casual conversation time before and after the panel? What would you like to see?

@tmblweed
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tmblweed commented Mar 5, 2013

I'm curious about your product and would LOVE to see a demo or see how it works. Like an open learning/sharing maybe?

@chadwhitacre
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From Diane in email:

Questions:

  1. Who will the audience members be?
  2. What is the goal of the panel? Educational? Promotional (if so, of what)? Other?
  3. What is the agenda for the panel? A bunch of Q&A? Or anything else?
  4. Related to Tweaking the overall blog layout #3: Looks like this will go to 9pm - is there any flexibility on starting the panel so things wind up a smidge earlier? Or maybe having a panel less than 75 minutes (that feels a bit long to me regardless - I fear the audience may not have that kind of stamina, let alone myself ;)

@gitbiz
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gitbiz commented Mar 5, 2013

yep, that was me.

@chadwhitacre
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  1. Who will the audience members be?

People interested in "open business" and the companies represented. Personally, I'm hoping we'll interest members of the press, so we can amplify the conversation around open business in general and our own open businesses in particular.

  1. What is the goal of the panel? Educational? Promotional (if so, of what)? Other?

For me? Promotional, mostly, if I'm honest. I want to get people talking more about open business, so that I can grow my open business. :)

What goals would you have for your participation in this event, and how can we structure the event to help meet your goals?

  1. What is the agenda for the panel? A bunch of Q&A? Or anything else?

Again, speaking for myself—my thought with a moderated panel discussion was that "open business" has no one central "absolute truth" definition, and bringing together a panel where we can each tell our own story and having a moderator to facilitate the discussion—between and among both the panel and the audience—would hopefully model this reality.

  1. Related to Tweaking the overall blog layout #3: Looks like this will go to 9pm - is there any flexibility on starting the panel so things wind up a smidge earlier? Or maybe having a panel less than 75 minutes (that feels a bit long to me regardless - I fear the audience may not have that kind of stamina, let alone myself ;)

I'm fine with tweaking the schedule. The above was a suggestion to get the ball rolling ...

@chadwhitacre
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@gitbiz So more specifically on point 3 ... maybe the panelists each prepare an opening remark in answer to the question "What does open business mean to you?" And then the discussion proceeds from there, with the moderator guiding the discussion based on audience questions and the moderator's own questions. How does that sound?

@gitbiz
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gitbiz commented Mar 5, 2013

That could work but could also pose this as a debate. I'm personally not interested in debating "what is open business?" - I'd prefer to position this as "approaches to open business." I think there are various models and do not want this to become a religious argument ;)

@chadwhitacre
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@gitbiz I couldn't agree more! I think the best indicator of the tone of the discussion will be the people participating. :) Is there anyone who jumps out at you as being a good candidate for a panelist or moderator here?

@gitbiz
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gitbiz commented Mar 5, 2013

We have a few local alumni and current teams from our program -- interested in any? Nudge, Trovebox (fka Open Photo) and Mobozi are all Bay Area > http://webfwd.org/portfolio

@chadwhitacre
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@gitbiz Sure! Any that you think would particularly contribute to the conversation? Hard for me to tell from over here ...

I've sort of been thinking that 4 or 5 is the ideal number of panelists. Too few and there's not enough diversity of opinion, too many and the conversation is spread too thin.

I also want to hear what @matin @mahmoudimus and @jkwade are thinking ...

@gitbiz
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gitbiz commented Mar 5, 2013

I just shared it with those teams + Entropy Wave. Question: how will you be getting the word out (dist lists,user groups etc)? This will help us all know what kind of audience to expect. Thanks!

@chadwhitacre
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@gitbiz Cool, thanks! :) Most of my marketing happens through Twitter at this point. I may also reach out to the trade groups mentioned above to see if this is something they're interested in. We've also got Gittip and Balanced blogs we can use. Maybe a press item from Balanced announcing the event would get some play in local outlets? Open to suggestions ...

@chadwhitacre
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I tweeted at those two trade groups:

@gitbiz
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gitbiz commented Mar 6, 2013

nice! I'd reach out directly to as many people that you already know as possible. Cold digital outreach can be tough. In the meantime, Nick of our team Mobozi is definitely interested! I told him to jump in on this chat but may have to resort to evil email if he doesn't have a Git account yet ;)

@jmathai
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jmathai commented Mar 6, 2013

@getbiz pinged me and I'm interested. I'm behind OpenPhoto / Trovebox.

@chadwhitacre
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@gitbiz @jmathai Sweet! May I add the two of you to the list of panelists, then?

@gitbiz
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gitbiz commented Mar 7, 2013

+1 for me. Can you share the location (more specific than 5th & Mission ;) and based on this thread, can we plan for 6:30pm - 8:30pm? :) thanks!

@gitbiz
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gitbiz commented Mar 7, 2013

Also, is this the link we should share with people? Given not everyone uses Github my suggestion would be to create an Eventbrite or other form to track RSVPs/estimated attendance, etc.

@chadwhitacre
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@gitbiz Yay! Thank you! :D

The location is the Balanced office at 965 Mission Street, suite 425.

I'll let @jkwade speak to the time. If we don't hear from him tomorrow I'll probably give him a call, to keep this rolling. :)

I think we want to use Eventbrite and/or a page on Balanced's site to promote the event. I don't think we want to direct people here who are just interested in attending the event (though of course anyone is welcome to chime in here re: planning).

@gitbiz
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gitbiz commented Mar 7, 2013

perfect! Pls just pass on the Eventbrite link when it's ready and we'll do our best to get the word out on our end too. Maybe we can have a planning session via phone with the panelists and moderator when that gets settled too.This will be fun!

@chadwhitacre
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I went ahead and tweaked the time and location at the top of the thread.

@gitbiz
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gitbiz commented Mar 7, 2013

Awesome! We can talk format too - if we go 75 mins we def want to include lots of audience participation - which is a good thing. Very 'open' :-)

@jkwade
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jkwade commented Mar 7, 2013

I'll get our designer to create a flier and host that on our site, but the
main link should be an Eventbrite link. I'd like to track attendance since
im sure we're going to have to abide by fire codes or something.

I haven't had a chance to ping Yishan yet, but will do so tomorrow or
tonight.

-Jareau

On Mar 6, 2013, at 7:53 PM, gitbiz notifications@github.com wrote:

Awesome! We can talk format too - if we go 75 mins we def want to include
lots of audience participation - which is a good thing. Very 'open' :-)


Reply to this email directly or view it on
GitHubhttps://github.com//issues/18#issuecomment-14541747
.

@jmathai
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jmathai commented Mar 7, 2013

@whit537 Happy to be a panelist. I wouldn't mind having someone on the panel that isn't in the midst of a startup but has taken a business to sustainability. Perhaps @m or similar.

@chadwhitacre
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@jmathai Sweet! :D Do you know @m? Can you get in touch with him? Your point re: having someone on the panel who has taken a business to sustainability is well-taken. My own network in SF is somewhat limited, however, so I'll have to rely on you all to find someone.

@jkwade Let us know when you hear from Yishan and when you have the Eventbrite and flier links.

@timnguyen timnguyen reopened this Mar 14, 2013
@jmathai
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jmathai commented Mar 14, 2013

@dmdj03 Looks great. Can you list me as Co-founder? @jkwade same for the EventBright page?

@jkwade
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jkwade commented Mar 14, 2013

@jmathai you got it.

@dmdj03 can you put a "hosted by" above our logo. Right now it seems strange that we get some brand-love and no one else does.

@jkwade
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jkwade commented Mar 14, 2013

@dmdj03 also, we're branding this thing as an "Open" House, could we use that as the header, or "Open Business 'Open' House" instead of just "Open Business"?

In the description. the discussion will be about "Open Business" not the "open source" movement.

@dmdj03
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dmdj03 commented Mar 14, 2013

Actually, I kind of second that point made by @jmathai. "Open house" does sound like a office-warming party. How about putting open house in the description?

@jkwade
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jkwade commented Mar 14, 2013

@dmdj03 fair. I like the play on words, but agree with @jmathai's point, so have been using "Open Business 'Open' House" to be more specific. Can we also be clear in the description that this event will be a moderated panel discussion with some unstructured mingling time afterward?

@jkwade
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jkwade commented Mar 14, 2013

Nice. the pdf version will link to the eventbrite link. I'll post to the blog and tweet tomorrow morning.

@dmdj03
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dmdj03 commented Mar 14, 2013

openhouse_flyer-01

@jkwade
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jkwade commented Mar 14, 2013

Updated the blog post with this png. PDF on it's way.

Signing off the for the night. Good work today everyone!

@chadwhitacre
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What do you need from me for this, @jkwade? I'm planning to be available on Wednesday afternoon.

@jkwade
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jkwade commented Mar 19, 2013

UPDATE:

The event is 1 day away. 43 people have signed up so far. Can all panelists/moderators please come to the Balanced HQ at 6pm. I'll take care of food/drinks, and will settle with you later.

@jmathai
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jmathai commented Mar 19, 2013

@jkwade Sounds good.

@gitbiz
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gitbiz commented Mar 19, 2013

sure deal 6pm! Here is the list of questions I've compiled thus far (some are mine, some came from The Crowd):

  1. All: Please share your 1-2 minute "elevator pitch" - what are you doing and why should we care?
  2. All: What is your definition of open business?
  3. All: What challenges have you had being 'open'? What benefits?
  4. All: What advice would you give to others regarding being open?
  5. All: How will you get traction and the word out about your products and create a user base?
  6. Balanced: How does the Balanced payments system work?
  7. Watsi: How is Watsi going to scale? Have you encountered any problems with being able to apply the donated funds or particular regulations?

@chadwhitacre
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@jkwade Aye, cap'n! P-)

@jkwade
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jkwade commented Mar 19, 2013

Ah, one thing I just remembered is that Balanced doesn't have enough chairs for all these ppl. I'll look into renting some tonight. Any other suggestions?

@jkwade
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jkwade commented Mar 19, 2013

@gitbiz that list of questions looks great. I was quizzed by a former co-worked about Balanced's open business approach a few weeks and he specifically asked questions 2-4

@gitbiz
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gitbiz commented Mar 20, 2013

@jkwade : awesome!
Curious - if I came by earlier tomorrow can I camp out and get work done? Otherwise NP - I will be there at 6 ;)

@chadwhitacre
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I have the same question. :)

@jkwade
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jkwade commented Mar 20, 2013

@gitbiz I'll likely be running around up until 6pm trying to get everything organized for the event. I've recuited @whit537 to help me out. What time were you hoping to stop by?

@jmathai
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jmathai commented Mar 20, 2013

I can be there between 4 and 5.

On Wednesday, March 20, 2013, Jareau Wade wrote:

@gitbiz https://github.com/gitbiz I'll likely be running around up
until 6pm trying to get everything organized for the event. I've recuited
@whit537 https://github.com/whit537 to help me out. What time were you
hoping to stop by?


Reply to this email directly or view it on GitHubhttps://github.com//issues/18#issuecomment-15200095
.

-- Snet form my mobl phoone

@gitbiz
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gitbiz commented Mar 20, 2013

ah no worries - don't let me mess this up - let's do the 6pm rendezvous as planned. I will find a spot to squat no problem (I do it all the time ;)

@jkwade
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jkwade commented Mar 20, 2013

50 chairs will be delivered to Balanced HQ around 5pm tonight. Is that too many, too few? Going to get food & drink figured out next. Any suggestions? Was planning to pick up some:

  • beer
  • wine
  • soda
  • water
  • pita, hummus
  • ???

@gitbiz
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gitbiz commented Mar 20, 2013

My only request: sparkling water please (wasn't that in my rider? ;) - thanks a bunch!

@jmathai
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jmathai commented Mar 20, 2013

@jkwade Do you need another hand or do you and @whit537 have everything covered for setup?

@jkwade
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jkwade commented Mar 21, 2013

Closing this issue after a very successful Open House.

Thanks @gitbiz for moderating. You did an incredible job.

@jmathai @whit537 @matin & Chase, thanks so much for agreeing to be on the panel. I know you're all very busy, so spending a rainy evening on a panel is much appreciated. I think everyone who attended enjoyed the event.

We had about 45 ppl at the event by my estimate -- not bad. I'm not sure about all of you, but I did very little promotion for the event. I'd love if we could continue the conversation about Openness into the future. Please call on this group if any of you have interesting events or conversations you'd like to share in the future. @gitbiz looking forward to your write-up.

Finally, here are some pictures from the event:
photo 2
photo 1
photo 3

@jkwade jkwade closed this as completed Mar 21, 2013
@chadwhitacre
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@jkwade Send us the bill, ya?

@aisipos
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aisipos commented Apr 1, 2013

Great that this happened, sad I didn't make it. Are there any notes / transcripts / blogposts / (dareisayit) videos of the event?

@gitbiz
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gitbiz commented Apr 1, 2013

hi there @aisipos > I wrote up my summary here: http://diane.bz/being-open-about-being-open

Thanks for the interest and here's to being open! :)
Diane

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