Skip to content
New issue

Have a question about this project? Sign up for a free GitHub account to open an issue and contact its maintainers and the community.

Sign up for GitHub

By clicking “Sign up for GitHub”, you agree to our terms of service and privacy statement. We’ll occasionally send you account related emails.

Already on GitHub? Sign in to your account

Edit to About Content Cards #4856

Merged
merged 1 commit into from
Feb 16, 2023
+1 −0
Merged

Edit to About Content Cards #4856

Changes from all commits
Commits
Show all changes
1 commit
Select commit
File filter

Filter by extension

Filter by extension
Conversations
Failed to load comments.
Loading
Jump to
Jump to file
Failed to load files.
Loading
Diff view
Diff view
1 change: 1 addition & 0 deletions _docs/_user_guide/message_building_by_channel/content_cards/about.md
View file
Open in desktop
Original file line number Diff line number Diff line change
Expand Up @@ -29,6 +29,7 @@ Wondering about the benefits of using Content Cards versus having your developer
- **Easier segmentation and personalization:** Your user data lives in Braze, making it easy to define your audience and personalize your messages with Content Cards.
- **Centralized reporting:** Content Card analytics are tracked in Braze, so you have insight into all of your campaigns in one centralized location.
- **Cohesive customer journeys:** You can combine Content Cards with other channels in Braze to create consistent customer experiences. A popular use case is sending a push notification, then saving that notification as a Content Card in your app for anyone who didn’t engage with the push. If the content is built directly into your app by your developers, then it’s siloed from the rest of your messaging.
- **Content Cards don't require opt-in:** Similar to in-app messages, Content Cards don't require opt-in or permissions from your users. While in-app messages are permissionless but short-lived, Content Cards are permissionless and permanent. This means messaging strategies that pair in-app messages and Content Cards together strike a great balance.
- **More control over the messaging experience:** While you’ll still need your developers to help with the initial setup of Content Cards, after that, you’ll be able to control the message, recipients, timing, and more straight from your Braze dashboard.

### Content Cards by the numbers
Expand Down