Hifi - Brand Guidelines

For more information, access https://hifi.finance/branding

Logo

Don't combine the Hifi name or logos, or any portion of any of them, with any other logo, company name, mark, or generic terms. Please don't edit, modify, distort, rotate, or recolor the logo.

Colors

Hifi’s main color is a vibrant purple on a dark color scheme. Please use the following colors accordingly.

• Purple (#6E2EF4)
• Black (#101010)
• Grey (#202020)
• White (#FFFFFF)

Illustrations

Hifi’s illustrations convey the mission and values of the company. Please use them accordingly.

Fonts

Hifi’s fonts are free of use. Font weights have specific purposes, please use them accordingly.

• Banana Grotesk Regular

  • Titles / Sub-titles

• Inter Semibold

  • Titles / Sub-titles / Buttons

• Inter Regular

  • Short paragraphs / Long paragraphs / Text heavy documents