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This project analyzes Amazon sales data to extract meaningful insights that can help in business decision-making, sales trend identification, and customer behavior understanding. The analysis focuses on identifying top-performing products, seasonal demand patterns, and sales growth opportunities.

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ifuriouscoder/Amazon-Sales

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📊 Amazon Sales Report Analysis

📝 Project Overview This project analyzes Amazon sales data to extract meaningful insights that can help in business decision-making, sales trend identification, and customer behavior understanding. The analysis focuses on identifying top-performing products, seasonal demand patterns, and sales growth opportunities.

🎯 Objectives Clean and preprocess raw sales data for analysis.

Identify top-selling products and categories.

Detect seasonal trends and monthly performance patterns.

Calculate revenue, profit margins, and discount impacts.

Create visual dashboards for quick insights.

🛠️ Tools & Technologies Python: Data cleaning & analysis (Pandas, NumPy)

Power BI: Interactive dashboards & visualizations

Excel: Initial data exploration & calculations

Matplotlib & Seaborn: Data visualization in Python

📈 Key Insights Top 5 products contributed to over 40% of total revenue.

Sales spiked during festive seasons and holiday months.

Discounts increased sales volume but reduced profit margins.

Certain categories showed consistent year-round demand.

📂 Project Structure bash Copy Edit

Amazon_Sales_Report/

│── data/ # Raw & cleaned datasets

│── notebooks/ # Jupyter notebooks for analysis

│── visuals/ # Charts & graphs generated

│── dashboard/ # Power BI dashboard file

│── README.md # Project documentation

📊 Dashboard Snapshot Screenshot 2025-08-12 235557

Screenshot 2025-08-12 235607 Screenshot 2025-08-12 235614

🚀 How to Use Clone the repository:

bash Copy Edit git clone https://github.com/ifuriouscoder/Amazon Sales.git

View the Power BI .pbix file for the interactive dashboard.

📬 Contact If you have questions, feel free to connect with me on LinkedIn.

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This project analyzes Amazon sales data to extract meaningful insights that can help in business decision-making, sales trend identification, and customer behavior understanding. The analysis focuses on identifying top-performing products, seasonal demand patterns, and sales growth opportunities.

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