Fix/update ADOPTERS.md

Make the lists bulleted and add more information about the commercial
adopters.

Signed-off-by: eriknordmark <erik@zededa.com>

ADOPTERS.md

@@ -4,23 +4,23 @@ The following projects and users are or have been leveraging Project EVE.
 
 ## List open source project adopters (in alphabetical order)
 
-Fledge
-FIDO Device Onboard
-LF Edge Sandbox
-Open Horizon
+* Fledge
+* FIDO Device Onboard
+* LF Edge Sandbox
+* Open Horizon
 
 ## List of commercial adopters (in alphabetical order)
 
-BOBST
-Emerson
-PeopleFlo
-PV Hardware
-Rockwell Automation
-Top 2 Auto Manufacturer
-Top 2 Container Shipping
-Top 2 Oil & Gas Services
-Top 5 Oil & Gas Exploration
-Top 5 North American Railway Operator
-Top 5 Global Chemical Producer
-Top 10 Clothing Retailer
-VMware
+* BOBST. See <https://zededa.com/case_studies/bobst-case-study/>.
+* Emerson. See <https://zededa.com/blog/how-emerson-achieved-boundless-automation-with-zededa/>.
+* PeopleFlo. See <https://zededa.com/case_studies/peopleflo-case-study/>.
+* PV Hardware. <https://zededa.com/blog/pv-hardware-reduces-overall-device-provisioning-and-field-installation-time-by-up-to-75-with-zededa/>.
+* Rockwell Automation. See <https://zededa.com/blog/rockwell-automation-selects-zededa-as-key-technology-supplier-expanding-their-industrial-edge-portfolio/>.
+* Top 2 Auto Manufacturer. See <https://zededa.com/wp-content/uploads/2024/10/ZEDEDA_Auto_Case_Study.pdf>.
+* Top 2 Container Shipping. See talk at <https://colocatedeventsna2024.sched.com/event/1izuJ/the-perfect-storm-production-kubernetes-running-on-ocean-vessels-raghushankar-vatte-zededa>.
+* Top 2 Oil & Gas Services. See <https://zededa.com/wp-content/uploads/2024/09/ZEDEDA_Oil_and_Gas_Brief_Final.pdf>.
+* Top 5 Oil & Gas Exploration
+* Top 5 North American Railway Operator
+* Top 5 Global Chemical Producer
+* Top 10 Clothing Retailer
+* VMware. See <https://zededa.com/blog/vmware-and-zededa-partner-to-accelerate-customer-adoption-of-the-distributed-edge/>.