For #981 - Adds missing events to leanplum docs

[boek]

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[boek]

Request for data collection review form

All questions are mandatory. You must receive review from a data steward peer on your responses to these questions before shipping new data collection.

1. What questions will you answer with this data?

• How often and how a user interacts with bookmarks

2. Why does Mozilla need to answer these questions? Are there benefits for users? Do we need this information to address product or business requirements?

• We want to measure the effectiveness of bookmarks to be able to prioritize bug fixes and improvements.
• We want to add these metrics to Leanplum to be able to better segment "power users".

3. What alternative methods did you consider to answer these questions? Why were they not sufficient?

N/A, these are a part of the first set of metrics for Fenix.

4. Can current instrumentation answer these questions?

No.

5. List all proposed measurements and indicate the category of data collection for each measurement, using the Firefox data collection categories on the Mozilla wiki.

Note that the data steward reviewing your request will characterize your data collection based on the highest (and most sensitive) category.

Measurement Description	Data Collection Category	Tracking Bug #
The user opened a bookmark	2	#981
The user added a bookmark	2	#981
The user removed a bookmark	2	#981

6. How long will this data be collected? Choose one of the following:

• This is scoped to a time-limited experiment/project until date 03-01-2020 with the potential to be renewed

7. What populations will you measure?

• Whole population

8. If this data collection is default on, what is the opt-out mechanism for users?
   Users can opt out in preferences.

9. Please provide a general description of how you will analyze this data.
   Metrics to measure the effectiveness of the Fenix MVP

10. Where do you intend to share the results of your analysis?
    With the data and mobile teams.

11. Is there a third-party tool (i.e. not Telemetry) that you are proposing to use for this data collection? If so:
    We are sending this data to Leanplum

[liuche]

Data Review Form (to be filled by Data Stewards)

1. Is there or will there be documentation that describes the schema for the ultimate data set in a public, complete, and accurate way?
   Yes, in docs/mma.md

2. Is there a control mechanism that allows the user to turn the data collection on and off?
   Yes, Firefox Preview data controls

3. If the request is for permanent data collection, is there someone who will monitor the data over time?
   Expires 3/1/2020

4. Using the category system of data types on the Mozilla wiki, what collection type of data do the requested measurements fall under?
   Type 2

5. Is the data collection request for default-on or default-off?
   default-on

6. Does the instrumentation include the addition of any new identifiers (whether anonymous or otherwise; e.g., username, random IDs, etc. See the appendix for more details)?
   No

7. Is the data collection covered by the existing Firefox privacy notice?
   Yes, collecting bookmark interaction usage

8. Does there need to be a check-in in the future to determine whether to renew the data? (Yes/No) (If yes, set a todo reminder or file a bug if appropriate)**
   No, expires

9. Does the data collection use a third-party collection tool? If yes, escalate to legal.
   Yes, Leanplum, but that's approved.