Item 1 : Business Plan
A. Company Name: HoloInteract
B. Long-Term Vision Statements:
Goals: To create interactable holograms that are affordable for the world to use.
Where did the idea come from:
Museum in Franklin, Philadelphia. An exhibit about interactable holograms.
Purpose, values, and mission:
- Make lives easier and convenient:
- To use with Facebook glasses and provide a much more interactable user interface.
- For elderly, it is easier to interact with holograms than a screen on a phone.
- It helps children develop their imaginations.
- for architecture, the ability to assemble and disassemble.
- Decrease in waste for the environment.
C. External opportunitest that exist
Co-marketing:
• Will work great with AR/VR technology integrated in glasses type devices such as the Apple Glasses, Google Glasses, etc.
• It can be used by toy companies such as lego to promote children's imagination.
• It can be used phone manufacturers like Apple to cater to the older generation through userfriendliness.
• It will help architecture companies with making blueprints.
Funding opportunites:
https://www.sba.gov/about-sba-navigation-structure/technology-sbirsttr
https://www.sbir.gov/
Co-development possibilites with other companies:
Toy companies such as lego could reduce waste through the usage of holograms.
Conferences to present the product :
Apple Worldwide Developers Conference, Facebook F8, Google I/O
D. Teams
CEO : Anh
About:
Anh is a CEO of the company. He is a person who was coming up with the hologram interaction technology. Have been working on computer vision in 5 years, and bussiness systems in 2 years. He had the experiences to handle the the company operation. He must garentee that the company run fruenly as much as possible, and keep track of the commercial details.
COO : Ron
About:
Ron is the Chief Operating Officer. He is responsible for overseeing the day-to-day administrative and operational functions of HoloInteracts. Overseeing a startup company as an executive requires a handful of skills and strengths. One of his strengths would be decision making. Making the right decisions for HoloInteracts is vital for the future success of the company. He needs to ensure the smooth operation of the company by making the right decisions.
CMO : Yentishara Moh Hasim
About:
Shara is the Chief Marketing Officer. She is responsible for HoloInteract's marketing efforts such as customer research,
strategy, online marketing, and customer communications. She links the company's innovations, products, and services to build the
company's brand to create awareness. Her strengths are being empathic as she want to treat others as she wants to be treated. She
is resilient and dedicated who uses her failure as an opportunity to reflect and motivate herself.
CTO : David
About:
Responsibility for managing the physical and personnel technology infrastructure including technology deployment, network and system management, integration testing, and developing technical operations personnel.
E. Strategy
• Closest potential competitor:
HYPERVSN is a company that develops interactive holographic displays that provides an immersive experience for viewers.
Case Study: https://irp-cdn.multiscreensite.com/68fb84ce/files/uploaded/HYPERVSN%20Wall%20Overview.pdf
https://41252621-3e17-4a77-b15e-d187575bd2d9.filesusr.com/ugd/7788b0_bf1fd156c58a4648bb9e2e7cb01aa216.pdf
• What we learned from it? The use of holograms get people's attention. According to the case study, there is an increase in sales for their client when using their holographic product. People are fascinated by it so this technology can be used for advertising to fund other projects to develop the technology more.
• Key Milestones:
Objective: Launch a website
Key Results:
Increase company popularity by 10% through users visiting the website.
Gather information on at least 10 interested users.
Objective: Activate user-testing of our product
Key Results:
Conduct at least 20 user testing and interview session for using the product.
Get 12 interviews from early-stage customers.
Analyze the data given by interviewee and agree on 3 areas to be worked on.
• 3-5 years Milestone:
Objective: Become a leader in the industry and increase the visibility of our expertise
Key Results:
Increase mentions of the company on the web by 30%.
Achieve 50 articles about our products.
• How we will differentiate from other companies?
The main purpose of our company is to make lives more convinient for others. While we are thinking of using our holograms for advertising, we want to further the technology so it can be used for more. We want to be able to provide ease in usage so it can be used by everyone.
F. Slogan
Bringing holographic interactions to the world.
Item 2 : Cultural Policy
A. Core Values:
Passion: Passion generates excitement for what we do and how we do it.
Innovation: We encourage creative, thoughtful, and inspirational ideas.
Teamwork: We are better together.
Humanity: We work to help communities.
Environment: Respect for the protection of environmental resources.
Results: Driving for results.
B. Motivation:
HoloInteract brings convenience to architecture companies and new technology to the new generations.
C. Summary:
Helping the world through innovation.
Item 3 : Ethics Policy
Core Items:
- Accountability: Admit to your own faults and learn from the mistake.
- Respect: Be inclusive. Treat others as you would like to be treated. Treat everyone fairly.
- Integrity: Maintain honesty to others and the community as we progress the technology.
- Transparency: All decisions are shared to the betterment of the society.
- Purpose: What we do is always for the good of the community.
Board:
- Jeff Bezos
Biography:
Jeffrey Preston Bezos is an American businessman, industrialist, media owner, and investor. Bezos is best known as the founder, CEO and chairman of the multinational technology company Amazon.
Why?
This person provides us the way to focus on customers, marketing, and selling. He will be a great part of the bussines area. - Elon Musk
Biography:
Elon Reeve Musk FRS, is a South African-American engineer, financier, inventor, technology entrepreneur and philanthropist. He is also a dual citizen of South Africa and Canada.
Why?
We also need a person who have experince in engineering; therfore, the production systems will be more effiecency. - Palmer Luckey
Biography:
Palmer Freeman Luckey is an American entrepreneur best known as the founder of Oculus VR and designer of the Oculus Rift, a head-mounted virtual reality display widely recognized for revitalizing the industry. virtual reality industry.
Why?
Palmer Luckey had a wide experience in Vr, we need his respective and our hologram. Most of the holograms, if we watch in different side, will be different. We need this guy for developing the classes to watch the hologram in different respective.
Item 4 : Experimention & Priorities
A. Experimentation
The first one should be holographic fan. this fan uses 720 high-definition lamp beads, the resolution can reach 1600 * 720, the normal size is 42CM in diameter, other sizes also support 60cm, 65cm, 100cm, customized sizes can also be consulted by customer service. It is a good carrier for making advertising lights and advertising. Support 3D video customization, additional charges are required. Moreover, we can interact with it by change the code fuctioning the lights of the fan to change to another visual art.
The second experiecne should be projected picture onto the glass with projection Film, in addition to the sensor, so the ordinary glass can carry the picture, and can touch. We can use this expericnce on gates of the stores in some luxury mall or brands to make it more interesting for customers.
B. Priorities:
We are working on light covering and interaction. For example, if your hand shadow cover the codinates A(1,2,3) and move constanly to B (2,3,4) to C (3,4,5) to D (4,5,6). The 3d hologram image will spin or restructure, according to the information of the shadow of your hands provide.