Crate name of executable projects is set to "main"

[japaric]

STR

$ cat Cargo.toml
[package]
authors = ["Me"]
name = "hello"
version = "0.0.0"
$ cat src/main.rs
#![feature(phase)]

#[phase(link, plugin)] extern crate log;

fn main() {
    info!("Hello log!");
    println!("Hello world!");
}
$ cargo build
Compiling hello v0.0.0 (file:/home/japaric/Downloads/hello)
$ tree target
target
|-- deps
`-- main

1 directory, 1 file
$ RUST_LOG=hello=info target/main
Hello world!
$ RUST_LOG=main=info target/main
INFO:main: Hello log!
Hello world!

I expected the crate name of my project to be "hello" (like it does with projects that are libraries). Did I miss an option to do this?

[japaric]

Adding a #![crate_name = "hello"] to src/main.rs doesn't change the crate name either.