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page-conference-program.php
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<div class="page-header">
<h1><a href="/events">Events</a> > Conference Program</h1>
</div>
<div class="sub-nav">
<a href="/events/meetups">Meetups</a>
| Conference Program
| <a href="/events/contactform">Contact</a>
</div>
<div class="row">
<div class="col-md-12">
<p>ownCloud community members can organize ownCloud presence at trade shows and conferences to present our community and technology.</p>
<p>Want to show ownCloud to visitors at an event? Below you will find materials you can use and practical tips on how to make it happen.</p>
<img src="<?php echo get_template_directory_uri(); ?>/assets/img/events/materials.jpg" style="width: 400px"
title="You can order these materials!" alt="You can order these materials!" class="img-thumbnail alignright">
<h2>Resources</h2>
<ul>
<li>Presentation templates and slides can be found <a target="_blank" href="https://github.com/owncloud/promo">here</a>.</li>
<li>Our page with tips and tricks on creating and giving a great presentation <a href="speaking/">here</a>.</li>
<li>Flyers, stickers, posters and logos can be found <a target="_blank" href="https://github.com/owncloud/promo">here</a>. Please do follow the branding guidelines on that page!</li>
<li>videos can be found on our <a target="_blank" href="http://www.youtube.com/ownclouders">YouTube channel</a>.</li>
<li>Here is our <a href="/faq">FAQ</a>, which should help you answer the vast majority of questions visitors might have.
<!--and some <a target="_blank" href="<?php echo get_template_directory_uri(); ?>/assets/files/TalkingPoints.pdf">conference talking points</a>.-->
</li>
<li><em>Get some goodies</em><br />
We can send you some materials like stickers and flyers for your booth.
<a target="_blank" href="<?php echo get_template_directory_uri(); ?>/assets/files/request_form.pdf">Click here</a> for a request
form to fill in. Note that we have limited supply and shipping and handling takes time, so ask us in time! In general, count on two weeks at
least and please understand that currently we only ship in (most countries in) Europe and the USA.</li>
</ul>
<p>Consider joining the <a href="https://mailman.owncloud.org/mailman/listinfo/events">events mailing list</a> to discuss events with other ownClouders.</p>
<h2>Bring ownCloud to conferences and trade shows</h2>
<p>As ownCloud appeals to both home users and businesses, we can be found at a wide variety of conferences and trade shows.
To spread the word, you can either give a talk or workshop, or organize a booth.</p>
<ul>
<img src="<?php echo get_template_directory_uri(); ?>/assets/img/events/talk.jpg" style="width: 800px" title="Jan-C speaking at Guadec"
alt="Jan-C speaking at Guadec" class="img-thumbnail alignnone">
<li><strong>Give a presentation or workshop</strong><br />
If you want to give a presentation or workshop on ownCloud, you can get some ideas for subjects and slides
<a target="_blank" href="https://github.com/owncloud/promo/tree/master/Presentation%20materials">here</a>
and more extensive speaking tips and information <a href="speaking/">here</a>.
There is also a presentation template which you can adapt to your needs.</li>
<li><strong>Organize a booth</strong><br />
Going to a trade show or conference for ownCloud is not hard. All you need are a few volunteers and some positive energy! Read the steps below to learn how to organize a booth.
<ul>
<li><em>Get the booth!</em><br />
Work out a booth space with the organization of the event.<br />
Now, get some people together who can help and arrange travel, hotel and all that! Before the event, try to print some of our
<a target="_blank" href="https://github.com/owncloud/promo">promo materials</a> and see <em>Resources</em> above for ordering some things from us.</li>
<li><em>Tell everybody about the booth!</em><br />
Once you've secured a spot, share the ownCloud attendance to the event over social media -
perhaps even set up an event page on Facebook and Google plus, ask people to share the news. And <a href="/events/contactform">tell us about it</a>!</li>
<li><em>Set up the booth</em><br />
A crucial thing when setting up a booth is to create open space. This is very hard, as many events put a row of tables in front of the visitors
and it is of course easy to go and sit behind them. But that is hardly an effective strategy. Instead, put the table back against the wall if you
can, and stand in front. That is much nicer for visitors! Nobody likes to be the first person at a booth, and if you and your booth friends are
<span></span>tanding in front, it seems there is always something going on.<br />
<li><em>Promote the booth</em><br />
Get people to the booth! You can put some leaflets or hang up some posters around the venue, and if you give a talk you should certainly
mention that there is an ownCloud booth.</li>
<li><em>Handle visitors</em><br />
There are four kind of visitors you get at the booth: newbies, advanced users, business users and (potential) contributors. You're there to get
newbies interested in ownCloud, answer questions of the advanced users and convince the (potential) business users that their company needs
ownCloud! Last but not least, you should convince (potential) contributors to get on board with ownCloud hacking: it is fun and easy.</li>
</ul>
<p>To help you talk about ownCloud, we have a <a target="_blank" href="<?php echo get_template_directory_uri(); ?>/assets/files/FAQ.pdf">conference team FAQ</a> and
some <a target="_blank" href="<?php echo get_template_directory_uri(); ?>/assets/files/TalkingPoints.pdf">conference talking points</a>. Print these pages,
read them and bring them for the others on the booth to read in a quiet moment. Of course, you can use our flyers, posters and other materials. You
can <a target="_blank" href="https://github.com/owncloud/promo">download designs here</a> for printing. You can also find our logo there. Please do follow the usage guidelines on that page.</p>
<img src="<?php echo get_template_directory_uri(); ?>/assets/img/events/product_demo.jpg" style="width: 400px" title="Picture by Dragotin from CLT14"
alt="Picture by Dragotin from CLT14" class="img-thumbnail alignright">
</ul>
<h3>Some practical booth tips</h3>
<ul>
<li><strong>Approach people with a question</strong>. For example:
<ul>
<li><em>"do you know ownCloud?"</em></li>
<li><em>"do you use dropbox or Google drive?"</em></li>
<li><em>"do you share files and work on them with other people?"</em></li>
</ul>
Your goal is to find out what their problem is and then tell them how ownCloud can help them. If they have no problem or ownCloud can't help, well, that's it.
No reason to make them listen to anything they won't be interested in, while you could be talking to people who DO need ownCloud!</li>
<li><strong>Organize little talks or workshops at the booth</strong>. Like <em>"building your first ownCloud app"</em> or <em>"installing ownCloud on a RaspberryPi"</em>.
They might not attract a large audience, but that means you get
to spend some quality time with a few interested ownCloud users or potential contributors!</li>
<li><strong>If you encounter negativity or users with problems</strong>, of course try to help them. But don't spend too much time on it - rather, ask them to ask on the forums
or on the mailing list. You sure won't be able to solve their complicated problem on the spot and there are lots of other people who want to hear about
ownCloud. Nothing is perfect, neither is ownCloud - but we are best at dealing with that online, rather than at events.</li>
<li><strong>Don't hack at the booth</strong> unless you are giving a workshop. It makes it seem very uninviting.</li>
<li><strong>Have a screen with ownCloud in action</strong> at the booth. You can demo ownCloud easily that way, or let people play with
<a target="_blank" href="http://demo.owncloud.com">demo.owncloud.com</a>. And have something 'interesting' happen while you are not doing a demo.
A video of ownCloud in action, for example. You can find some in our <a target="_blank" href="http://www.youtube.com/ownclouders">YouTube channel</a>.</li>
</ul>
</ul>
</li>
</ul>
<h2>Contact/questions/support</h2>
<ul>
<li>For setting up the meetup page, sharing the news on the upcoming event or a report from the previous one or any other questions, <a href="/events/contactform">contact us</a>.</li>
<li><strong>Share what you are did</strong>! It is great if you share what you did at the conference or trade show with the international community. Blog about it, put some pictures on line and
<a href="/events/contactform">let us know</a> what you have been up to!</li>
</ul>
</div>
</div>