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WFA - World Federation of Advertisers

Halo CMM

Halo CMM incorporates an innovative set of technologies that empower local markets to use data assets like panels and exposure events to create measurement reports that are available via a set of Halo APIs. The resulting measurement is intended to meet the needs of the most ambitious advertiser use cases and the demands of media owners for content measurement.

A quick video overview can be found here.

The core technology can be found here.

If you are interested in contributing to the project, see here for how to get started.

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  1. cross-media-measurement cross-media-measurement Public

    A privacy centric system for cross publisher, cross media ads measurement through secure multiparty computations.

    Kotlin 36 11

  2. cardinality_estimation_evaluation_framework cardinality_estimation_evaluation_framework Public

    Evaluation framework and methods for estimating cardinalities of groups of sets

    Python 22 9

  3. cross-media-measurement-api cross-media-measurement-api Public

    External API definitions for Halo-CMM.

    Starlark 6 2

  4. common-jvm common-jvm Public

    Implementation of common JVM dependencies for the Halo-CMM repositories.

    Kotlin 3 3

Repositories

Showing 10 of 31 repositories
  • cross-media-measurement Public

    A privacy centric system for cross publisher, cross media ads measurement through secure multiparty computations.

    world-federation-of-advertisers/cross-media-measurement’s past year of commit activity
    Kotlin 36 Apache-2.0 11 70 (3 issues need help) 75 Updated Nov 11, 2024
  • common-jvm Public

    Implementation of common JVM dependencies for the Halo-CMM repositories.

    world-federation-of-advertisers/common-jvm’s past year of commit activity
    Kotlin 3 Apache-2.0 3 2 13 Updated Nov 8, 2024
  • world-federation-of-advertisers/virtual-people-core-serving’s past year of commit activity
    C++ 3 Apache-2.0 1 1 1 Updated Nov 7, 2024
  • virtual-people-common Public

    This repository is to provide a place to put items that are common across all other virtual people repositories.

    world-federation-of-advertisers/virtual-people-common’s past year of commit activity
    C++ 6 Apache-2.0 4 4 0 Updated Nov 7, 2024
  • cross-media-measurement-api Public

    External API definitions for Halo-CMM.

    world-federation-of-advertisers/cross-media-measurement-api’s past year of commit activity
    Starlark 6 Apache-2.0 2 6 (1 issue needs help) 4 Updated Nov 5, 2024
  • bazel-registry Public

    Bazel registry for Halo-CMM projects.

    world-federation-of-advertisers/bazel-registry’s past year of commit activity
    Starlark 0 Apache-2.0 1 0 0 Updated Oct 22, 2024
  • Home Public

    A non-code repository for general administration and assets

    world-federation-of-advertisers/Home’s past year of commit activity
    0 Apache-2.0 0 2 0 Updated Oct 22, 2024
  • .github Public

    Github organization landing page content

    world-federation-of-advertisers/.github’s past year of commit activity
    0 0 0 0 Updated Oct 16, 2024
  • uk-pilot-synthetic-data-gen Public

    Scripts for generating synthetic data for UK pilot

    world-federation-of-advertisers/uk-pilot-synthetic-data-gen’s past year of commit activity
    Python 0 Apache-2.0 1 0 0 Updated Oct 14, 2024
  • experimental Public

    All code that is being considered for introduction into the official project goes here. Each experimental component is split across one or more subdirectories of this repo.

    world-federation-of-advertisers/experimental’s past year of commit activity
    Python 4 Apache-2.0 2 1 1 Updated Oct 11, 2024

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