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Zarf Branding - Updates #1907

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3 of 9 tasks
Madeline-UX opened this issue Jul 15, 2023 · 3 comments
Open
3 of 9 tasks

Zarf Branding - Updates #1907

Madeline-UX opened this issue Jul 15, 2023 · 3 comments
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design ga Issues tracking toward Zarf 1.0 marketing openssf Issues needing to be completed before donation to OpenSSF

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@Madeline-UX
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Madeline-UX commented Jul 15, 2023

Reasons for Updates

There are currently two version of the zarf logo in use: the original one and the website one. The purpose of this tasks is to converge on a final zarf logo design before GA - so there is a cohesive branding for the project. The updated logo should work well on both light and dark theme, feel familiar to early zarf adoptors.

Design Tasks

  • Finalize logo design
  • Create logo variants
  • Replace in figma design - website & docs
  • Replace logo in docs marketing images
  • Create swag store
  • Print new swag stickers

Dev Tasks

  • Replace Logo in read me
  • Replace logo on zarf website
  • Replace logo in docs site

Design Resources


Figma file for website updates

@Madeline-UX Madeline-UX added the enhancement ✨ New feature or request label Jul 15, 2023
@Madeline-UX Madeline-UX self-assigned this Jul 15, 2023
@Madeline-UX Madeline-UX added design marketing ga Issues tracking toward Zarf 1.0 and removed enhancement ✨ New feature or request labels Jul 15, 2023
@Madeline-UX
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Madeline-UX commented Jul 15, 2023

New zarf logo

  • returned to original colors
  • returned to OG eyes
  • simplified highlights and shadows from OG
  • Thickened outline
  • Fixed layering and naming of vector file
  • Similar enough to old logo that it should still feel familiar but refreshed
Zarf

@Madeline-UX
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@Racer159 Website updates can be viewed here.
Figma file for website updates

@Madeline-UX Madeline-UX removed their assignment Jan 22, 2024
@Madeline-UX
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@Noxsios @Racer159

Here is the issue for aligning the branding of the Zarf logo so there is just one. :) May need to coordinate with growth on the website part or just submit an issue to be changed.

Racer159 added a commit that referenced this issue Jan 30, 2024
## Description

This updates Zarf branding and adds some notes for community meetups /
interactions.

## Related Issue

Relates to #1907

## Type of change

- [ ] Bug fix (non-breaking change which fixes an issue)
- [ ] New feature (non-breaking change which adds functionality)
- [X] Other (security config, docs update, etc)

## Checklist before merging

- [X] Test, docs, adr added or updated as needed
- [X] [Contributor Guide
Steps](https://github.com/defenseunicorns/zarf/blob/main/CONTRIBUTING.md#developer-workflow)
followed
@Noxsios Noxsios added the openssf Issues needing to be completed before donation to OpenSSF label Apr 10, 2024
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Labels
design ga Issues tracking toward Zarf 1.0 marketing openssf Issues needing to be completed before donation to OpenSSF
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Status: Triage
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