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Company Name #249

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ghost opened this issue Feb 20, 2017 · 33 comments
Closed

Company Name #249

ghost opened this issue Feb 20, 2017 · 33 comments
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brand help wanted If you can help make progress with this issue, please comment! in-progress An issue or pull request that is being worked on by the assigned person priority-5 Lowest priority. Don't work on issues with this label. Revisit these in future sprints as needed.

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@ghost
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ghost commented Feb 20, 2017

This issue has been moved here from the from old brand repo.

This issue is for tracking misuses of the company name in terms of casing, misspelling or mispronunciation as they occur. There is currently an anecdotal, but unrecorded history of branding issues related to the company name. The reason for this is to keep a record to determine whether or not this is a potential issue for our brand.

@ghost
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ghost commented Feb 20, 2017

Received an email from someone referencing "Dwyl" (even though it wasn't at the beginning of a sentence) despite my original email to them saying "dwyl".

15 Feb 2016

@ghost
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ghost commented Feb 20, 2017

Received a message from a friend who knew of the company, but spelled the name as "Dwill".

15 Feb 2016

@ghost
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ghost commented Feb 20, 2017

On Friday Hannah from Unbound pronounced it "die-will" (she was corrected) and then later pronounced it "dwell" on the video, later at the pub she pronounced it incorrectly again. Owen didn't think it was a pronounceable word and instead thought it should be pronounced "d-w-y-l". Another person thought it was "dwill-e-o" because of the dwyl.io domain in the logo

17 Feb 2017

@ghost ghost added brand help wanted If you can help make progress with this issue, please comment! in-progress An issue or pull request that is being worked on by the assigned person labels Feb 20, 2017
@ghost
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ghost commented Feb 27, 2017

aaa

@ghost
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ghost commented Feb 27, 2017

screen shot 2017-02-27 at 10 32 05

Harry in an email to Code4000

2017-02-26

@ghost
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ghost commented Feb 27, 2017

screen shot 2017-02-27 at 13 01 52

Had sent email with dwyl previously - he still spelled Dwyl when replying

2017-02-27

@ghost
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ghost commented Mar 1, 2017

After several emails, we were on a Skype call with Sam from Super Global today:

Sam: "What are you guys actually called? Is it "d-w-y-l"? Is it "Do What You Love"? Is it "dwill"?"

Inês: "We say "dwill""

Sam: "Ah - great. I guess I should say that too then!"

2017-03-01

@iteles
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iteles commented Mar 1, 2017

But he pronounced dwyl correctly unprompted.

@sohilpandya
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Should we have an intro video on the site that starts with one of us saying:
"Welcome to dwyl"
🤔

@ghost
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ghost commented Mar 2, 2017

@sohilpandya great idea! If you can please make an issue in video or hq, add the brand tag and reference this issue. The purpose of this issue is just for recording the history

@ghost
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ghost commented Mar 2, 2017

screen shot 2017-03-02 at 11 58 11

2017-03-02

@ghost
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ghost commented Mar 2, 2017

screen shot 2017-03-02 at 12 05 36

2017-02-28

@ghost
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ghost commented Mar 2, 2017

screen shot 2017-03-02 at 12 07 17

2017-03-01

@sohilpandya
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@markwilliamfirth I actually meant that! I was shouting DWYL hence it's all written with caps lock on. 😉

@ghost
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ghost commented Mar 2, 2017

screen shot 2017-03-02 at 14 44 33

2017-02-28

@ghost
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ghost commented Mar 2, 2017

screen shot 2017-03-02 at 17 48 58

2017-03-02

@iteles iteles added the priority-5 Lowest priority. Don't work on issues with this label. Revisit these in future sprints as needed. label Mar 2, 2017
@ghost
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ghost commented Mar 10, 2017

screen shot 2017-03-10 at 16 25 00

onefinestay decapitalises, even at the start of a sentence

@ghost
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ghost commented Mar 17, 2017

screen shot 2017-03-17 at 10 19 59

Email from prospective intern (hasn't interacted with dwyl before)

2017-03-17

@ghost
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ghost commented Mar 17, 2017

screen shot 2017-03-17 at 14 55 01

In the #TechForGood Meetup Community Announcements

2017-03-17

@ghost
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ghost commented Mar 21, 2017

screen shot 2017-03-21 at 14 31 58

2017-03-21

@ghost
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ghost commented Apr 14, 2017

screen shot 2017-04-14 at 19 09 13

2017-04-12

@ghost
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ghost commented Apr 25, 2017

screen shot 2017-04-25 at 11 26 37

2017-04-25 - calendar invite from MV

@ghost
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ghost commented May 8, 2017

On Friday at a meetup:

Person: "Where do you work?"
Me: "dwyl"
Person: "dwell?"
Me: "dwyl - it's spelled d-w-y-l. It stands for Do What You Love"
Person: "Oh that's weird, if it's spelled like that I would have pronounced it 'dwhile'

2017-05-05

@ghost
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ghost commented May 12, 2017

image

2017-05-12

@ghost
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ghost commented Jun 20, 2017

screen shot 2017-06-20 at 12 46 37

Former client

2017-06-20

@ghost
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ghost commented Jun 23, 2017

screen shot 2017-06-23 at 14 17 53

developer who had just discovered dwyl online

2017-06-23

@ghost
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ghost commented Jul 11, 2017

screen shot 2017-07-11 at 11 40 15

Rujuta

2017-07-11

@ghost
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ghost commented Jul 11, 2017

screen shot 2017-07-11 at 14 32 08

Chris - Focus Hub tenant

2017-07-11

@harrygfox
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@markwilliamfirth gahhh those people that say dwhile...

@ghost
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ghost commented Jul 14, 2017

@iteles perhaps we should review this issue again and talk about brand guidelines given we are soon to be releasing the dwyl site?

@ghost
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ghost commented Oct 2, 2017

screen shot 2017-10-02 at 13 09 11

2017-10-02

@ghost
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ghost commented Oct 3, 2017

screen shot 2017-10-03 at 11 46 04

2017-10-03

@ghost
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ghost commented Oct 26, 2017

Closed in favour of https://github.com/dwyl/brand/issues/11

@ghost ghost closed this as completed Oct 26, 2017
This issue was closed.
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Labels
brand help wanted If you can help make progress with this issue, please comment! in-progress An issue or pull request that is being worked on by the assigned person priority-5 Lowest priority. Don't work on issues with this label. Revisit these in future sprints as needed.
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