[draft] Google search our brand attributes and taglines- to see results.

[ExperimentsInHonesty]

Overview

We need to see if our value words, taglines words, project name words bring up the types of results that we would want in order to get the best visibility

Details

Best visibility = Funders, potential employer, journalists

Action Items

• Make a document
• Assemble a list of all our words and word combos
• Describe what you find when you google them

Resources/Instructions

• logo, color pallet , typography, branding initial work #68 has values, project names, mission statement
• Maria's slide deck

[ExperimentsInHonesty]

Tech Work Internship

• Primary Audience: Perspective Interns
• Content:
  • Guide for Masters and PHd programs
  • internship posting
  • career advice (promoting internships)
  • How to get
  • Perks
  • Expectations
• Secondary Audience: Employers
• Content:

Tech Work Experience

• Primary Audience: Perspective Interns
• Content:

Where learning STEMS from doing
internship curious inclusive friendly welcoming, supportive encouraging
help on the journey
"Everyone makes mistakes, so why can't you?"
"If you keep practicing, you can do anything.”
Supportive: We incorporate mentorship into our culture. It supports through defined interaction with peers, pros and managers
Collaboration: 
We share ideas and knowledge on diverse cross functional teams to make better software.
Practical, Impactful & Fun: We have fun while work on visible projects addressing real world problems.
Innovative: 
We use Agile techniques, open source and ethical structures to achieve extraordinary results.
Structured / Adaptive:
We believe a program should be structured to reach your goals, and adaptive to your learning methodologies and creative thinking.

Inclusivity: We create a place of kindness, generosity and belonging, where you can feel welcome and confident irrespective of age, skill, background, and experience.

[MariaSailo]

Key words: Internship Program Initiatives
Primary audience: Students

1. The business case for creating an internship program is strong
2. A mentor or 'a buddy'-having a person in charge of your interns is crucial
3. Organize a collective experience: Goals
4. Best practices to ensure program's success: (i) Interns work should be related to their major subject (ii) real work assignments (iii) Communicate with interns continually about job descriptions (iv) set up separate intern website (vi) attach scholarships (vii) Flexi-time, a priority for students. It eases their transition to the workplace (viii) keeping them as part time, remote employees after they go back to school (ix) conduct focus groups/ surveys (ix) subscribe to non-profit intern links

[MariaSailo]

Key words: Learning STEM from Doing

• Primary Audience: Fund Raisers

1. Hands-on experience impacts STEM learning
2. STEM cultivates a growth mindset
3. STEM empower students and build their confidence
4. Research shows that interdisciplinary learning method like STEM improve cognitive abilities and academic performance
5. STEM fosters Ingenuity and Creativity. Its based on the concept, "If a human mind can conceive, the human can achieve it."
6. STEM builds Resilience, it stresses the value of failure as a learning exercise, which will enable students to embrace mistakes as part of the learning process
7. STEM encourages Experimentation: Risk-taking, 'lets try it and see' attitude. It encourages Teamwork. knowledge application in the real world and skills that are acquired can be utilized immediately, it teaches problem-solving and encourages adaption.

[MariaSailo]

Learning STEM from Doing

• Primary Audience: Perspective Interns
• Secondary Audience: Fund Raisers
• Content

Supportive: We incorporate hands-on experience. Our STEM internship program cultivates growth mindset. We incorporate interdisciplinary learning method to improve cognitive abilities and strong academic performance. We foster ingenuity and creativity. When interns test out theories in practice, their knowledge is strengthened. Hands-on learning teaches them to model the concepts. They will learn various iterations of a problem. Hands-on approach is a great way to develop a growth mindset

Group Learning: We prioritize collaboration and teamwork as they are effective measures for communication and improving leadership skills. Interns work in groups to learn team work and problem-solving skills. Risk-taking and 'lets try it and see' attitude encourages teamwork. Ability to discuss and convey complex concepts while learning from one another is the key to achieving growth. Group activity promote sociable skills like active listening, open-mindedness and to giving and receiving constructive feedback

Structure: Our structure is based on Enquiry, Engagement and Equity. We create opportunities for all students to receive accessible and high quality STEM training. Service learning experience increase STEM careers, improve civic engagement attitudes and awareness of local community issues and needs.

Innovation: STEM teaches critical thinking skills and instills a passion for innovation. It is an exploratory learning that fuel success across a variety of tasks. Critical thinking is the process of actively conceptualizing, applying, analyzing and evaluating information through observation, experience, reflection, reasoning and communication.

Inclusivity: To maintain United States leadership in Science and Technology, the nation must invest in new research and innovation infrastructures that include all people, regardless of their background. Many Americans are entering the workforce without a basic grasp of STEM facts and approaches. There is a critical lack of women, people with disabilities and African Americans who remain underrepresented in STEM. We are in dire need of STEM role models and leaders in STEM from diverse backgrounds. By 2060, Black and Hispanic youth will comprise nearly half of all U.S. school age children. However, STEM faculty from these backgrounds are currently scarce. This workforce representation gap is a threat, but it is also an opportunity for American STEM education and internship enterprises.

[ExperimentsInHonesty]

Learning STEMS from Doing

Primary Audience: Educators
Secondary Audience: Partners

Contents centers around why STEM is important.

[MariaSailo]

Learning STEMS from Doing
Primary Audience: 1, 1, 1,1, 1,1 Educators
Secondary Audience: 1,1,1,1,1 Partners
Contents center around skills, hands-on learning, benefits of STEM, for future career success.

[MariaSailo]

Key words: Internship curious inclusive friendly welcoming supportive encouraging help on the journey
Primary Audience: 1, 1, 1, 1, 1, 1, 1 Employers
Secondary Audience: 1, 1, Students
Contents center around Diversity, Equity and Inclusion (DE&I) and Ways to support interns from underrepresented backgrounds

[MariaSailo]

Key words: Everyone makes mistakes, so why can't you
Primary Audience: 1, 1, 1, 1, 1, Employees
Secondary Audience: 1, 1, 1, Children
Contents center on 'A mistake is success in progress'

[MariaSailo]

Key words: If you keep practicing, you can do anything
Primary Audience: 1, 1, 1, 1, general
Secondary audience: 1,1 students
Content center on Progress not perfection and to harness patience with oneself and others

[MariaSailo]

Key words: We incorporate mentorship into our culture. It supports through defined interaction with peers, pros and managers
Primary audience: 1, 1, 1, 1, 1, 1, Employers/ Organizations
Secondary audience: 1, 1, 1, 1, 1 Interns/ students/ employees
Contents center on Power of mentoring, peer to peer learning and on how mentoring promotes retention, loyalty and commitment.

Key words: We share ideas and knowledge on diverse cross functional teams to make better software
Primary Audience: 1, 1, 1, 1, 1, 1, Organizations/Companies
Secondary Audience: 1, 1, 1, 1, 1, 1 Team Lead/ Leadership skill
Content center on managing diverse set of individual and cross functional team collaboration

[MariaSailo]

Key words: We have fun while working on visible projects addressing real world problems
Primary audience: 1, 1, 1, 1, 1, 1, 1, students
Secondary audience: 1, 1, 1, 1, 1, 1, 1, Parents/ Student Advocates
Third audience: 1, 1, organizations/ Companies
Contents center around Creative Learning, identifying problems and ideating on solutions

Key words: We use Agile techniques, open source and ethical structures to achieve extraordinary results
Primary audience: 1, 1, 1, 1, 1 1, Project management
Secondary audience: 1, 1, 1, 1, 1, Business organizations
Content centers on Agile as the most practical and flexible methodology

[MariaSailo]

Key words: We believe a program should be structured to reach your goals, and adaptive to your learning methodologies and creative thinking
Primary audience: 1, 1, 1, 1, 1, 1, 1, 1, 1, 1, Educators
Secondary audience: 1, 1, 1, 1, 1, Students
Contents center on Critical reasoning skills, effective teaching methods and designs

Key words: We create a place of kindness, generosity and belonging, where we can feel welcome and confident irrespective of age, skill, backgrounds and experience
Primary audience: 1, 1, 1 Teachers/Educators
Secondary audience: 1, 1, 1, 1, general individuals/ parents/students
Contents center on how to build self-confidence, helping students reach their potential and honoring diversity

[ExperimentsInHonesty]

This is complete!!!

[ExperimentsInHonesty]

The contents of the slides would be the following

• Keywords started with
• Keywords required to reach audience
• The google link
• Audience type
  • Educators
  • Students
  • general individuals
• Audience type ratio
• contents are about

[ExperimentsInHonesty]

This issue has been unassigned from Maria and there are two known documents that will need to be cleaned up as well as this issue, before it can be reassigned

Folder

• (testing colors) Copy of Simple Business Plan by Slidesgo
• Copy of Simple Business Plan by Slidesgo

[ExperimentsInHonesty]

product needs to clean up this market research issue.