Epic: Marketing: 311 Data

[ExperimentsInHonesty]

Overview

We need to manage all our marketing issues in one place, so that we can better manage the marketing issues and keep the org rep and marketing CoP involved.

Action Items

• Go to the marketing repo labels page and click on the project label that matches this project (resource 1.04), then add all issue links to a comment on this issue under this heading

  ### 311 Data Team Task issues
  -
  

• Check the issue titles you found and indicate which of these they have
  • Collect Marketing Assets for...
  • Define Marketing Objectives for...
• Search the project's repo for any marketing issues, add any links you find to another comment
  • Go to the project repo issue tab (resource 2.02)
  • search for marketing issues. They may have a role or feature label for marketing

  ### Project's repo issue searches
  

  • for each search you perform, indicate what you searched in the filter bar to get the result (exclude "is:issue is:open") and link it to the URL
  • put the links relevant to that search under that heading

  #### [Replace with what you searched for in the Filter bar]
  - 
  

• add a label ready for marketing lead
• move to the questions / review column
  • we will review the issues they are missing (indicated above) and determine if we need to make issues for this project.
• Once we feel the epic has all the relevant child issue (this might involve making new issues)
  • Add the epic issue to their project board and cop product management agenda for discussion
• Review the Define (resource 3.01) and Collect (resource 3.02) issues to see what they already have and what they are looking for
• Go through all issues in comments below, and try to fill out the Define (resource 3.01) and Collect (resource 3.02) issues. Leaving comments below if there are other marketing items (in the issues) that would be useful for a marketing person joining the team.
  • add a label ready for marketing lead
  • move to the questions / review column
• Meet with Org rep

Resources

• 1.01 List of Project or CoP Name Labels
• 1.02 Marketing Repo, label page
• 1.03 Marketing Repo, Issue Tab, label:"project todo"
• 1.04 Marketing Labels page, search "P:"
• 1.05 This issue is a subset of: Create project and CoP marketing epics #62
• 1.06 Issue Template Collect Marketing Assets for

Links created by working on this issue

• 2.01 311 Data on marketing repo, issue tab
• 2.02 311 Data, Issues tab

Marketing Issues for 311 Data

• 3.01 Define Marketing Objectives for 311 Data project #13
• 3.02 Collect Marketing Assets for 311 Data Project #77

[ExperimentsInHonesty]

Project's repo issue searches

the issues with check marks have marketing content in them

is:issue is:open marketing

• Recruit volunteers for team open roles 311-data#1765 - uses the word market, to describe sharing the role on CoP Slack channel
• 311 Data Weekly Meeting Agenda 311-data#1545
• 311 Data Product Planning Monthly Agenda 311-data#1528
• 311 Data Weekly PM Meeting Agenda  311-data#1546

label:"p-feature: marketing materials"

• Create Use-Case Spreadsheet for NC Based on SR Type 311-data#1745 - partnership with NC
• open issue to replace the hero image on the Hack for LA website. 311-data#1692
• Update Hero for display on HfLA Website 311-data#1608

label:"Role: Marketing"

• Marketing Plan 311-data#700
• Come up with Search Terms for our Site 311-data#674

is:issue is:open media

• Create 311 Image for City Newsletter & Social Media Posts 311-data#764
• Create a square 311 logo 311-data#758
• Update social media share image with H4LA logo 311-data#757
• Integrate with social media - next door / facebook - city websites / activist groups 311-data#709
• Setup Social Media Accounts for 311-Data Project 311-data#597

is:issue is:open partnership

• [Other Department Partnerships] - Add Additional Map Boundary Areas 311-data#270

is:issue is:open video

• Record Oral History of 311 Data 311-data#1757
• Create Youtube Teaser Video for Email 311-data#252
• Draft Email to NC List asking for Report & 311 Feedback 311-data#201
• Create PPT for MVP Demo/Testing 311-data#257

is:issue is:open social

• [FEAT] Add Social Media Tags 311-data#680
• Setup Social Media Accounts for 311-Data Project 311-data#597

is:issue is:open one sheet

• no relevant links

is:open is:issue label:"P-feature: About"

• Write copy for 311 Data Story 311-data#1758
• Epic: About Page and Story of 311-Data 311-data#1756
• Replace Org Logo on About Page 311-data#1639
• About Me: Add Civic Tech Structures Logo 311-data#1622
• Epic: Update Loading Screen With 311 Data Info 311-data#1620
• v2 Add About Page 311-data#1202
• Change the Blog to be an about page 311-data#1174
• Create "About 311" Page 311-data#448

is:issue stakeholder

• Epic: Documentation and Wiki 311-data#1796
• Need to take down current prod site and replace with a landing page 311-data#1441
• Update the Wiki  311-data#1056
• Draft Invitation Email to 311 Data Stakeholders 311-data#313
• Add Dan Kegal to List of Interested Neighborhood Council Members 311-data#199
• UX: Stakeholder Maps 311-data#571

[ExperimentsInHonesty]

@ryanfchase I added some more check boxes to the action items in the top section and moved the link references into the top as well under resources 3.01 and 3.02 and I added this issue to the 311 project board

[ExperimentsInHonesty]

@ryanfchase I added some more searches and issues. Basically, I looked at what all other teams had searched and put together a search list and added the once you didn't have to yours.